{"product_id":"prodigal-sons-and-material-girls-how-not-to-be-your-childs-atm-hardback-9780471250692","title":"Prodigal Sons and Material Girls; How Not to Be Your Child's ATM (Hardback) 9780471250692","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eProdigal Sons and Material Girls\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow Not to Be Your Child's ATM\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eNathan Dungan (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780471250692, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 24 June 2003\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e272 pages, Charts: 1 B\u0026amp;W, 0 Color; Tables: 5 B\u0026amp;W, 0 Color\u003cbr\u003e23.2 x 16.4 x 2.6 cm, 0.481 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eIn today’s society many young people have lost sight of the value of money and seem to believe that money really does \"grow on trees.\" Part expose and part survival guide, Prodigal Sons and Material Girls addresses the nagging issue faced by many parents today – why do their children have such unrealistic expectations about money?  \u003cp\u003eThe book is divided into two comprehensive parts. Part I outlines the disturbing facts about America’s possession-crazed youth and the society that has distorted their views. You’ll be introduced to everything from the \"three-headed monster\"—a high-powered triumvirate of consumer products companies, media conglomerates, and advertising agencies that has tremendous influence over your children—to the distorted view of the American Dream as shaped by principles known as \"The \u003ci\u003eTeen\u003c\/i\u003e Commandments.\" In learning what you’re up against you can teach financial responsibility from a position of strength.\u003c\/p\u003e \u003cp\u003eIn Part II, Dungan offers creative and convincing examples on how to leverage his highly successful \"Share-Save-Spend\" approach to money – critical elements for you to help your children break free from the materialism that has become ingrained in our society. Through insightful anecdotes and simple exercises, you will learn how to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eTalk to your children about money\u003c\/li\u003e \u003cli\u003eUnderstand the difference between financial wants and needs\u003c\/li\u003e \u003cli\u003eIncrease the probability of your children having a prosperous life\u003c\/li\u003e \u003cli\u003eRaise your children’s marketing IQ\u003c\/li\u003e \u003cli\u003eMaintain healthy financial boundaries\u003c\/li\u003e \u003cli\u003eSet a healthy example for your children to follow\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThe \"Share–Save–Spend\" methodology will help your children establish healthy financial habits and will undoubtedly become their foundation for making a lifetime of responsible financial decisions.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eNathan Dungan\u003c\/b\u003e is an innovative leader in the financial services industry. Over the past 15 years, he has been a top-performing financial advisor outside of Philadelphia, PA and most recently served as Vice President of Marketing for Lutheran Brotherhood (now Thrivent Financial for Lutherans), a $57 billion member-owned financial services company with nearly 3 million members. Dungan is a frequent speaker and workshop leader and has been widely quoted on this subject in the New York Times, the Wall Street Journal, USA Today and has appeared on CNN and PBS.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eForeword.  \u003cp\u003eAcknowledgments.\u003c\/p\u003e \u003cp\u003eIntroduction.\u003c\/p\u003e \u003cp\u003ePART I: UNDER THE SPELL OF HYPNOTIC CONSUMPTION.\u003c\/p\u003e \u003cp\u003eJust Buy It!\u003c\/p\u003e \u003cp\u003eThe Gotta-Have-It-Now Generation.\u003c\/p\u003e \u003cp\u003eA Branded New World.\u003c\/p\u003e \u003cp\u003eThe Teen Commandments.\u003c\/p\u003e \u003cp\u003eThe Three Headed Monster.\u003c\/p\u003e \u003cp\u003eWhere's the Rest of the Village?\u003c\/p\u003e \u003cp\u003eYour Own Worst Enemy.\u003c\/p\u003e \u003cp\u003ePART II: A BETTER WAY.\u003c\/p\u003e \u003cp\u003eMoney See, Money Do.\u003c\/p\u003e \u003cp\u003eYour Money, Your Values.\u003c\/p\u003e \u003cp\u003eA Balanced Life—Sharing, Saving, Spending.\u003c\/p\u003e \u003cp\u003eA Balanced Life—Sharing.\u003c\/p\u003e \u003cp\u003eA Balanced Life—Saving.\u003c\/p\u003e \u003cp\u003eA Balanced Life—Spending.\u003c\/p\u003e \u003cp\u003eRaising Your Child's Marketing IQ.\u003c\/p\u003e \u003cp\u003eLearning to Fly Before Leaving the Nest.\u003c\/p\u003e \u003cp\u003eNotes.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Finance \u0026amp; accounting [\u003ca title=\"See our other books on Finance \u0026amp; accounting\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Finance%20\u0026amp;%20accounting%20%5BKF%5D%22\"\u003eKF\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52286356193560,"sku":"9780471250692","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780471250692.jpg?v=1781550538","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/prodigal-sons-and-material-girls-how-not-to-be-your-childs-atm-hardback-9780471250692","provider":"Freshly Printed Books","version":"1.0","type":"link"}