{"product_id":"pricing-with-confidence-ten-rules-for-increasing-profits-and-staying-ahead-of-inflation-hardback-9781119910183","title":"Pricing with Confidence; Ten Rules for Increasing Profits and Staying Ahead of Inflation (Hardback) 9781119910183","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003ePricing with Confidence\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eTen Rules for Increasing Profits and Staying Ahead of Inflation\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eReed K. Holden (Author), Jeet Mukherjee (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781119910183, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 13 October 2022\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e240 pages\u003cbr\u003e23.1 x 15.2 x 2.5 cm, 0.454 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eNavigate Inflation, Keep Valuable Customers, Increase Profits\u003c\/b\u003e \u003c\/p\u003e\n\u003cp\u003eAs you read this, inflation is steadily and (not so) slowly eating into your profit margins. Simultaneously, your sales teams are using discounts and rebates as crutches to help them close sales, even as this habit threatens the profitability of your business. \u003c\/p\u003e\n\u003cp\u003eIn the newly revised second edition of \u003ci\u003ePricing with Confidence: Ten Rules for Increasing Profits and Staying Ahead of Inflation\u003c\/i\u003e, world-renowned pricing consultants and thought leaders Reed K. Holden and Jeet Mukherjee deliver a compelling argument against the conventional view that there is a tension between revenue growth and profit growth. In the book, you’ll learn how your firm can enjoy both even as it stays ahead of inflation. \u003c\/p\u003e\n\u003cp\u003eThe authors also explore: \u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eThe importance of a sound pricing strategy to protect profits\u003c\/li\u003e \u003cli\u003eHow stellar analytics and quality metrics can help you set the perfect price\u003c\/li\u003e \u003cli\u003eInnovation as the life blood of organizational growth\u003c\/li\u003e \u003cli\u003eHow to set sales team and customer expectations, keep valuable customers, and achieve value from technology\u003c\/li\u003e \u003cli\u003eBuilding your “selling backbone” to prepare for tough negotiations and draft profitable RFPs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA can’t-miss update to one of the most valuable pricing resources on the market today, \u003ci\u003ePricing with Confidence\u003c\/i\u003e belongs in the libraries of pricing managers, executives, founders, entrepreneurs, independent professionals, and anyone else expected to help their organization grow revenues while simultaneously improving margins.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003ePreface: the Inflation Imperative ix\u003c\/p\u003e \u003cp\u003eAcknowledgments xiii\u003c\/p\u003e \u003cp\u003eIntroduction: Getting Used to Supply Chain and Cost Turbulence 1\u003c\/p\u003e \u003cp\u003eChapter 1 Rule One: Price for Profit 19\u003c\/p\u003e \u003cp\u003eChapter 2 Rule Two: An Ounce of Execution Is Better Than a Pound of Strategy 39\u003c\/p\u003e \u003cp\u003eChapter 3 Rule Three: Kick the Discounting Habit 57\u003c\/p\u003e \u003cp\u003eChapter 4 Rule Four: Know Your Value 69\u003c\/p\u003e \u003cp\u003eChapter 5 Rule Five: Strategy Sets the Direction 89\u003c\/p\u003e \u003cp\u003eChapter 6 Rule Six: Innovate for Growth 117\u003c\/p\u003e \u003cp\u003eChapter 7 Rule Seven: Understand Your Market 131\u003c\/p\u003e \u003cp\u003eChapter 8 Rule Eight: Build Your Give- Gets Muscle 147\u003c\/p\u003e \u003cp\u003eChapter 9 Rule Nine: Build Your Selling Backbone 163\u003c\/p\u003e \u003cp\u003eChapter 10 Rule Ten: Deploy Three Practices to Increase Profits 179\u003c\/p\u003e \u003cp\u003eChapter 11 Conclusion: Price with Confidence – The Journey 197\u003c\/p\u003e \u003cp\u003eAbout the Authors 211\u003c\/p\u003e \u003cp\u003eIndex 213\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52463040069912,"sku":"9781119910183","price":19.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781119910183.jpg?v=1785546468","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/pricing-with-confidence-ten-rules-for-increasing-profits-and-staying-ahead-of-inflation-hardback-9781119910183","provider":"Freshly Printed Books","version":"1.0","type":"link"}