{"product_id":"persuasion-and-influence-for-dummies-paperback-softback-9780470747377","title":"Persuasion and Influence For Dummies (Paperback \/ softback) 9780470747377","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003ePersuasion and Influence For Dummies\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eElizabeth Kuhnke (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780470747377, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 28 October 2011\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e400 pages\u003cbr\u003e23.4 x 18.8 x 2.3 cm, 0.721 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eMany people want to gain trust or support in business and throughout life, but the true skill is doing so in a charming fashion! Whether you're convincing the boss about your much-deserved promotion or a busy restaurateur to offer a better table, the power of persuasion can help improve and increase your successes.  \u003cp\u003eElizabeth Kuhnke, author of the bestselling \u003ci\u003eBody Language For Dummies,\u003c\/i\u003e guides the reader through easy-to-implement techniques that can turn a timid person into someone bursting with self confidence and the ability to influence.\u003c\/p\u003e \u003cp\u003eTopics covered will include:\u003c\/p\u003e \u003cul type=\"disc\"\u003e \u003cli\u003eThe key elements in becoming more persuasive - body language, listening skills, using persuasive words and actions\u003c\/li\u003e \u003cli\u003eFinding a common ground and establishing a connection with your audience\u003c\/li\u003e \u003cli\u003eCapturing their attention and keeping them interested\u003c\/li\u003e \u003cli\u003ePutting yourself across convincingly\u003c\/li\u003e \u003cli\u003eGetting things done through others\u003c\/li\u003e \u003cli\u003eIdentifying the type of person you're dealing with - and responding in an appropriate manner\u003c\/li\u003e \u003c\/ul\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cb\u003eIntroduction 1\u003c\/b\u003e  \u003cp\u003e\u003cb\u003ePart I: Preparing to Persuade and Influence 7\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Laying the Groundwork for Persuasion and Influence 9\u003c\/p\u003e \u003cp\u003eChapter 2: Finding Common Ground with Your Audience 27\u003c\/p\u003e \u003cp\u003eChapter 3: Establishing an Emotional Connection 57\u003c\/p\u003e \u003cp\u003eChapter 4: Putting Together a Compelling Case 73\u003c\/p\u003e \u003cp\u003eChapter 5: Establishing Your Credibility 93\u003c\/p\u003e \u003cp\u003eChapter 6: Exhibiting and Exercising Your Expertise 117\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: Developing Your Persuasive and Influencing Skills 135\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 7: Listening Actively 137\u003c\/p\u003e \u003cp\u003eChapter 8: Gaining and Maintaining Your Audience’s Interest 155\u003c\/p\u003e \u003cp\u003eChapter 9: Gearing Your Approach to Different Decision-Making Styles 177\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Picking the Right Approach 205\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10: Getting Things Done with the Help of Others 207\u003c\/p\u003e \u003cp\u003eChapter 11: Leading by Example: Quietly Creating Big Change 229\u003c\/p\u003e \u003cp\u003eChapter 12: Appealing to Other People’s Drives, Needs and Desires 245\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Putting Persuasion and Influencing Skills into Practice 271\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 13: Getting Physical: Putting Body Language to Work 273\u003c\/p\u003e \u003cp\u003eChapter 14: Perfecting Your Persuasive Voice 293\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: The Part of Tens 321\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 15: Ten Sure-Fire Ways to Influence Anyone 323\u003c\/p\u003e \u003cp\u003eChapter 16: Ten Ways to Persuade Electronically: Emails and Beyond 329\u003c\/p\u003e \u003cp\u003eChapter 17: Ten Ways to Persuade over the Phone 339\u003c\/p\u003e \u003cp\u003eChapter 18: Ten Essential Instruments for Your Persuasion Toolkit 347\u003c\/p\u003e \u003cp\u003e\u003cb\u003eIndex 357\u003c\/b\u003e\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Psychology [\u003ca title=\"See our other books on Psychology\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Psychology%20%5BJM%5D%22\"\u003eJM\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"For Dummies","offers":[{"title":"Brand New","offer_id":52458403528984,"sku":"9780470747377","price":16.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780470747377.jpg?v=1785372294","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/persuasion-and-influence-for-dummies-paperback-softback-9780470747377","provider":"Freshly Printed Books","version":"1.0","type":"link"}