{"product_id":"optimize-your-greatest-asset-your-people-how-to-apply-analytics-to-big-data-to-improve-your-human-capital-investments-hardback-9781119004387","title":"Optimize Your Greatest Asset -- Your People; How to Apply Analytics to Big Data to Improve Your Human Capital Investments (Hardback) 9781119004387","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eOptimize Your Greatest Asset -- Your People\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eHow to Apply Analytics to Big Data to Improve Your Human Capital Investments\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eGene Pease (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781119004387, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 9 October 2015\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e224 pages\u003cbr\u003e23.6 x 16.3 x 2.3 cm, 0.413 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cb\u003eDrive better business strategy with practical analytics for people data\u003c\/b\u003e \u003cp\u003e\u003ci\u003eOptimize Your Greatest Asset — Your People\u003c\/i\u003e brings advanced analytics into Human Resources, giving you a framework for optimizing human capital investments through predictive analysis. You'll learn how to transition from anecdotes and surveys to more advanced measurement techniques, and combine the data from multiple systems into a unified plan of action that improves business results. Practical examples and case studies show how these techniques are applied in real-world settings, and executives and thought leaders weigh in on how advanced analytics are informing better business decisions every day. Coverage includes the latest research on the state of current HR measurement techniques, as well as the important considerations surrounding data security and employee trust. \u003c\/p\u003e\n\u003cp\u003eExecutives and managers alike are swimming in pools of people data, spread across multiple systems that don't talk to each other. This book shows you how to bring that data together, organize it, and turn it into useful information, and how to build your data strategy to take advantage of the wealth of available tools. \u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eProduce actionable intelligence with data from multiple systems\u003c\/li\u003e \u003cli\u003eMove beyond activity metrics and into advanced measurements\u003c\/li\u003e \u003cli\u003eCreate stronger policy covering security, privacy, and ethics\u003c\/li\u003e \u003cli\u003eAchieve sophisticated HR analytics without breaking employee trust\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIt's time for HR leaders to get over their fear of Big Data. Good data drives good business, and human capital is the biggest asset a company has. Start measuring the things that matter, and start turning those measurements into actual information that goes beyond the spreadsheet. \u003ci\u003eOptimize Your Greatest Asset — Your People\u003c\/i\u003e shows you how to get started, and where to go from there.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eForeword ix\u003c\/p\u003e \u003cp\u003ePreface xiii\u003c\/p\u003e \u003cp\u003eAcknowledgments xvii\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 The Need for Measurement in a Changing Environment 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAnalytics Give Companies a Competitive Edge 3\u003c\/p\u003e \u003cp\u003eEverybody’s Doing It 3\u003c\/p\u003e \u003cp\u003eTranscending Borders 4\u003c\/p\u003e \u003cp\u003eSlim Down, Do More 5\u003c\/p\u003e \u003cp\u003eEverybody Wins 5\u003c\/p\u003e \u003cp\u003eChanging Workforce 6\u003c\/p\u003e \u003cp\u003eWho’s Working Today? 7\u003c\/p\u003e \u003cp\u003eHow Are Employers Responding to Generation Z? 10\u003c\/p\u003e \u003cp\u003eThe Boomers Are Still Here 11\u003c\/p\u003e \u003cp\u003eWhat about Generation X? 12\u003c\/p\u003e \u003cp\u003eSo Now What? 13\u003c\/p\u003e \u003cp\u003eNotes 14\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 What Exactly Is Predictive Analytics, and Why Is It Useful? 17\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWorkforce Planning 19\u003c\/p\u003e \u003cp\u003eWorkforce Optimization 20\u003c\/p\u003e \u003cp\u003eWhat Can Analytics Do for You? 21\u003c\/p\u003e \u003cp\u003eUsing Macroeconomic Data at Wells Fargo 23\u003c\/p\u003e \u003cp\u003eReducing Turnover with Unstructured Data 25\u003c\/p\u003e \u003cp\u003eNotes 27\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 The State of Human Capital Analytics 29\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eProfiling the Early Adopters 32\u003c\/p\u003e \u003cp\u003eBarriers and Key Enablers to Success 38\u003c\/p\u003e \u003cp\u003eNotes 40\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 From Data to Action 41\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Continuum of Analytics 43\u003c\/p\u003e \u003cp\u003eTaking Action 48\u003c\/p\u003e \u003cp\u003eDesigning the Study 52\u003c\/p\u003e \u003cp\u003eConducting the Study 53\u003c\/p\u003e \u003cp\u003eOther Differentiators 55\u003c\/p\u003e \u003cp\u003eNotes 57\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 The Big Data Conundrum 59\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDeath by Dashboard 61\u003c\/p\u003e \u003cp\u003eWhat to Do 64\u003c\/p\u003e \u003cp\u003eDescriptive Analysis 65\u003c\/p\u003e \u003cp\u003eHow Much Data Is Big? 66\u003c\/p\u003e \u003cp\u003eEthics and Other Considerations 68\u003c\/p\u003e \u003cp\u003eThe Career Perspective 69\u003c\/p\u003e \u003cp\u003eThe New Art of HR 70\u003c\/p\u003e \u003cp\u003eBig Data: Passing Trend or Here to Stay? 72\u003c\/p\u003e \u003cp\u003eNotes 73\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 The Future of Talent Investments 75\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eTools and Technology 79\u003c\/p\u003e \u003cp\u003eTalent Acquisition and Management 80\u003c\/p\u003e \u003cp\u003eLearning Customization 82\u003c\/p\u003e \u003cp\u003eThe Future Workforce 84\u003c\/p\u003e \u003cp\u003eNotes 85\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAppendix A 2014 Human Capital Analytics Study (Making Human Capital Analytics Work): October 2014 87\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eQuick Facts 89\u003c\/p\u003e \u003cp\u003ePurpose and Overview of the Study 90\u003c\/p\u003e \u003cp\u003eThe Organization, Structure, and Operation of Human Capital Analytics Practice 92\u003c\/p\u003e \u003cp\u003eProject Selection Types and Use of Analytics 95\u003c\/p\u003e \u003cp\u003eMaturity, Progress, and Success 102\u003c\/p\u003e \u003cp\u003eSummary 106\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAppendix B Driving Talent Development with Data 107\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIntroduction 109\u003c\/p\u003e \u003cp\u003eUnderstanding Human Capital Analytics 110\u003c\/p\u003e \u003cp\u003eThe Human Capital Analytics Continuum 113\u003c\/p\u003e \u003cp\u003eHow to Start a Measurement Strategy 116\u003c\/p\u003e \u003cp\u003eWhen Human Capital Analytics Pay Off 122\u003c\/p\u003e \u003cp\u003eConclusion 123\u003c\/p\u003e \u003cp\u003eSources 125\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAppendix C Training Case Studies 127\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eACS: Analysis of a Call Center Agent Turnover 129\u003c\/p\u003e \u003cp\u003eChrysler LLC: Sales Consultant Training 134\u003c\/p\u003e \u003cp\u003eChrysler Academy: Sales Manager Training 138\u003c\/p\u003e \u003cp\u003eUS Bank: Retail Branch Manager Training 142\u003c\/p\u003e \u003cp\u003eSun Microsystems: New Director Training 146\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAppendix D Leadership Development Case Studies 151\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNational Grid: Foundations of Leadership 153\u003c\/p\u003e \u003cp\u003eConAgra Foods: Foundations of Leadership 157\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAppendix E Mentoring Case Study 163\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSun Microsystems: University Mentoring Program 165\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAppendix F Social Learning Case Study 171\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSun Learning Services: SUN Learning eXchange (SLX) 173\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAppendix G Performance Management Case Study 181\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eVF Corporation: Measuring the Impact of Performance Management—Maximizing Performance 183\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAppendix H Words of Wisdom from Human Capital Analytics Practitioners\u003c\/b\u003e 189\u003c\/p\u003e \u003cp\u003eAbout the Author 195\u003c\/p\u003e \u003cp\u003eIndex 197\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52421390467352,"sku":"9781119004387","price":33.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781119004387_266906.jpg?v=1784594390","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/optimize-your-greatest-asset-your-people-how-to-apply-analytics-to-big-data-to-improve-your-human-capital-investments-hardback-9781119004387","provider":"Freshly Printed Books","version":"1.0","type":"link"}