{"product_id":"mr-shmooze-the-art-and-science-of-selling-through-relationships-hardback-9780470874363","title":"Mr. Shmooze; The Art and Science of Selling Through Relationships (Hardback) 9780470874363","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eMr. Shmooze\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eThe Art and Science of Selling Through Relationships\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eRichard Abraham (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780470874363, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 22 October 2010\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e112 pages\u003cbr\u003e21.6 x 13.5 x 1.3 cm, 0.272 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eReorient your selling approach\u003cbr\u003e \u003cbr\u003e   \u003cp\u003e\u003ci\u003eMr. Shmooze\u003c\/i\u003e is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about “taking,” nor is it about “persuading.” Selling, believe it or not, is about “giving.”\u003cbr\u003e Mr. Shmooze gives for a living. He starts by listening and he quickly comes to understand what people really need. His customers love him because he gives more than he takes. They trust him because he is passionate about their interests. And, at the end of the day, they reward him handsomely for bringing joy, humor and wisdom into their lives. Woven into the story are several powerful lessons for salespeople in all industries who attempt to build relationships as the emotional bridge to their clients.\u003cbr\u003e •    Bring extraordinary passion and energy to personal communications\u003cbr\u003e •    Generate contagious, positive feelings, lifting spirits because people buy with their emotions\u003cbr\u003e •    Make the small, positive gestures that can lead to huge, long-term results\u003cbr\u003e •    Abraham has had a diverse business career that has established him as a well-known expert on what makes high-performing salespeople\u003cbr\u003e \u003ci\u003eMr. Shmooze\u003c\/i\u003e gives you the new approach you need to sell like you’ve never sold before!\u003cbr\u003e \u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003ePreface vii\u003c\/p\u003e \u003cp\u003eIntroduction ix\u003c\/p\u003e \u003cp\u003e1 Breakfast with Mr. Shmooze 1\u003c\/p\u003e \u003cp\u003e2 Telling a Story with Passion 11\u003c\/p\u003e \u003cp\u003e3 Elevation 25\u003c\/p\u003e \u003cp\u003e4 Dinner á la Shmooze 35\u003c\/p\u003e \u003cp\u003e5 Entrepreneurs: A Special Breed with Special Needs 43\u003c\/p\u003e \u003cp\u003e6 “The Legend” 55\u003c\/p\u003e \u003cp\u003e7 Simply Networking Means Nothing 61\u003c\/p\u003e \u003cp\u003e8 Death (Almost) by PowerPoint 65\u003c\/p\u003e \u003cp\u003e9 War Whoops from the Managers 77\u003c\/p\u003e \u003cp\u003e10 The Theater of Life 89\u003c\/p\u003e \u003cp\u003ePostscript 97\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52501424242968,"sku":"9780470874363","price":15.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780470874363.jpg?v=1786237539","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/mr-shmooze-the-art-and-science-of-selling-through-relationships-hardback-9780470874363","provider":"Freshly Printed Books","version":"1.0","type":"link"}