{"product_id":"modernity-and-whiteness-hardback-9781509533602","title":"Modernity and \"Whiteness\" (Hardback) 9781509533602","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eModernity and \"Whiteness\"\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eBolivar Echeverria (Author), Rodrigo Ferreira (Translated by), Diana Fuentes (Preface by)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781509533602, Polity Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 6 September 2019\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e240 pages\u003cbr\u003e25.4 x 14.2 x 2.3 cm, 0.408 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\"Bolívar Echeverría was one of the most brilliant and innovative Marxist thinkers of Latin America. Using, in a creative way,concepts of  the Frankfurt School, he develops a radical criticism of the capitalist “really existing” modernity, grounded on “whiteness”. But he also shows how the Latin American baroque ethos, rooted on mestizaje, becomes a spontaneous strategy of resisting to capitalist colonisation and the “American Way of Life”.\"\u003cbr\u003e \u003cb\u003eMichael Löwy,  emeritus research director,  CNRS, Paris\u003cbr\u003e\u003cbr\u003e\u003c\/b\u003e\"Echeverría's work seems more vital than ever.\"\u003cbr\u003e\u003cb\u003e\u003ci\u003eLos Angeles Review of Books\u003c\/i\u003e\u003c\/b\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eBolívar Echeverría was one of the leading philosophers and critical theorists in Latin America and his work on capitalism and modernity offers a distinctive account, informed by the experiences of Latin American societies, of the social and historical forces shaping the modern world.  \u003cbr\u003e\u003cbr\u003eFor Echeverría, capitalism and modernity do not coincide:  modernity is a long-term historical phenomenon that involved a new set of relations between human beings and nature and between the individual and the collective, while capitalism is a particular form in which modernity has been realized.  As Marx showed, capitalism is a mode of reproduction that involves the growing commodification of social life – everything, even human labor power itself, is turned into a commodity. Echeverría introduces the notion of \u003ci\u003eblanquitud\u003c\/i\u003e or “whiteness” to capture the new form of identity that is brought into being by the totalizing and homogenizing character of capitalism.  While \u003ci\u003eblanquitud\u003c\/i\u003e includes certain ethnic features, it is not so much an ethnic category as an ethical and cultural one, referring to a type of human being, \u003ci\u003ehomo capitalisticus\u003c\/i\u003e, which threatens to spread throughout the world, overcoming and integrating identities that might otherwise resist it.  But capitalism is not the only form of modernity – there are alternative modernities. In the final part of the book Echeverría explores the baroque as a characteristic of Latin American identity and sees it as a way of theatricalizing and transforming reality that takes some distance from Eurocentric paradigms and resists the homogenizing forces of capitalism.\u003cbr\u003e \u003cp\u003eEcheverría’s analysis of the dynamics of capitalism and modernity represents one of the most important contributions to critical theory from a Latin American perspective.  It will be of great interest to students and scholars of critical theory and postcolonial theory and anyone concerned with the global impact of capitalism on social and cultural life.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eTable of contents:\u003c\/p\u003e Preface – Diana Fuentes\u003cbr\u003e Translator’s Preface\u003cbr\u003e Introduction\u003cbr\u003e 1. A Definition of Modernity     \u003cbr\u003e 2. ‘Technological Rent’ and the ‘Devaluation’ of Nature \u003cbr\u003e 3. Meanings of Enlightenment\u003cbr\u003e 4. Images of ‘Whiteness’\u003cbr\u003e 5. ‘American’ Modernity\u003cbr\u003e 6. From Academia to Bohemia and Beyond\u003cbr\u003e 7. Art and Utopia\u003cbr\u003e 8. Sartre From a Distance\u003cbr\u003e 9. Where is ‘the Left’ Now?\u003cbr\u003e 10. Meditations on the Baroque\u003cbr\u003e 11. The Mexican '68 and its City\u003cbr\u003e 12. Mexican Modernity and Anti-modernity\u003cbr\u003e Notes\u003cbr\u003e Index\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Sociology \u0026amp; anthropology [\u003ca title=\"See our other books on Sociology \u0026amp; anthropology\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Sociology%20\u0026amp;%20anthropology%20%5BJH%5D%22\"\u003eJH\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Polity","offers":[{"title":"Brand New","offer_id":52441795035416,"sku":"9781509533602","price":42.36,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781509533602.jpg?v=1785025841","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/modernity-and-whiteness-hardback-9781509533602","provider":"Freshly Printed Books","version":"1.0","type":"link"}