{"product_id":"modernism-and-the-culture-of-celebrity-paperback-9780521123792","title":"Modernism and the Culture of Celebrity (Paperback) 9780521123792","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eModernism and the Culture of Celebrity\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eIn this 2005 book, Jaffe examines the interactions of modernist literary fame and celebrity culture in the early twentieth century.\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eAaron Jaffe (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780521123792, Cambridge University Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback, published 17 December 2009\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e264 pages\u003cbr\u003e22.9 x 15.2 x 1.4 cm, 0.36 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003eReview of the hardback: 'This is a pioneering study in that it develops genuinely fresh approaches to the study of modernist authorship, collaboration, editing, and promotion. … It is an accomplished, insightful piece of work, and also enjoyable to read. … This is an important book, which represents a significant advance in both modernist and celebrity studies.' Modernism\/Modernity\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eIn this 2005 book, Aaron Jaffe investigates the relationship between two phenomena that arrived on the historical stage in the first decades of the twentieth century: modernist literature and celebrity culture. Jaffe systematically traces and theorises the deeper dependencies between these two influential forms of cultural value. He examines the paradox that modernist authors, while rejecting mass culture in favour of elite cultural forms, reflected the economy of celebrity culture in their strategies for creating a market for their work. Through collaboration, networking, reviewing and editing each other's works, T. S. Eliot, James Joyce, Ezra Pound and Wyndham Lewis, among others, constructed their literary reputations and publicised the project of modernism. Jaffe uses substantial archival research to show how literary fame was made by exploiting the very market forces that modernists claimed to reject. This innovative study also illuminates the cultural impact and continued relevance of the modernist project.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eIntroduction\u003cbr\u003e 1. Imprimaturs\u003cbr\u003e 2. Adjectives\u003cbr\u003e 3. Collaborative work\u003cbr\u003e 4. Promotional networking\u003cbr\u003e 5. Institutions, outrages, and postcards\u003cbr\u003e Epilogue.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Literary theory [\u003ca title=\"See our other books on Literary theory\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Literary%20theory%20%5BDSA%5D%22\"\u003eDSA\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":46005795651864,"sku":"9780521123792","price":40.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/products\/9780521123792i_99eb464e-539f-424f-b3cd-ca2e9c2a159f.jpg?v=1691371790","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/modernism-and-the-culture-of-celebrity-paperback-9780521123792","provider":"Freshly Printed Books","version":"1.0","type":"link"}