{"product_id":"misinformation-and-mass-audiences-paperback-softback-9781477314562","title":"Misinformation and Mass Audiences (Paperback \/ softback) 9781477314562","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eMisinformation and Mass Audiences\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eBrian G. Southwell (Edited by), Emily A. Thorson (Edited by), Laura Sheble (Edited by)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781477314562, University of Texas Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 24 January 2018\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e320 pages\u003cbr\u003e22.9 x 15.2 x 2 cm, 0.454 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e\n\u003ci\u003eMisinformation and Mass Audiences\u003c\/i\u003e is well worth reading...It represents a timely foray into the analysis of public misinformation, with a broad vista, providing a number of valuable insights into the phenomenon and often using examples from science communication.\u003c\/div\u003e (Public Understanding of Science) \u003cdiv\u003eReaders will find \u003ci\u003eMisinformation and Mass Audiences\u003c\/i\u003e helpful in developing a better understanding of the current environment and identifying areas for further study. Thoughtful communication practitioners will also benefit from this volume by forcing them to think deeply about the consequences, intended or not, of their work...\u003ci\u003eMisinformation and Mass Audiences\u003c\/i\u003e would be a good basis for an overall study of misinformation, but students in journalism, political science, public relations, or advertising will also find this collection valuable.\u003c\/div\u003e (Communication Booknotes Quarterly) \u003cdiv\u003e[A] robust primer for anyone looking for a social science perspective on misinformation...accessible to broad audiences looking to correct their misinformation about misinformation.\u003c\/div\u003e (Choice Reviews) \u003cdiv\u003e[O]ne of the first attempts to systematically analyze how misinformation functions in the modern age.\u003c\/div\u003e (Vox) \u003cdiv\u003eA valuable resource for laymen as well as scholars and journalists, [\u003ci\u003eMisinformation and Mass Audiences\u003c\/i\u003e] is a well-documented book and significant contribution toward understanding the complexity and diversity of misinformation in our lives.\u003c\/div\u003e (Communications) \u003cdiv\u003eThis book is a clear and concise introduction to many of the important themes in misinformation studies. It is a valuable contribution to the new research agenda taking shape in political communication research.\u003c\/div\u003e (International Journal of Press\/Politics)\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eLies and inaccurate information are as old as humanity, but never before have they been so easy to spread. Each moment of every day, the Internet and broadcast media purvey misinformation, either deliberately or accidentally, to a mass audience on subjects ranging from politics to consumer goods to science and medicine, among many others. Because misinformation now has the potential to affect behavior on a massive scale, it is urgently important to understand how it works and what can be done to mitigate its harmful effects.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eMisinformation and Mass Audiences\u003c\/i\u003e brings together evidence and ideas from communication research, public health, psychology, political science, environmental studies, and information science to investigate what constitutes misinformation, how it spreads, and how best to counter it. The expert contributors cover such topics as whether and to what extent audiences consciously notice misinformation, the possibilities for audience deception, the ethics of satire in journalism and public affairs programming, the diffusion of rumors, the role of Internet search behavior, and the evolving efforts to counteract misinformation, such as fact-checking programs. The first comprehensive social science volume exploring the prevalence and consequences of, and remedies for, misinformation as a mass communication phenomenon, \u003ci\u003eMisinformation and Mass Audiences\u003c\/i\u003e will be a crucial resource for students and faculty researching misinformation, policymakers grappling with questions of regulation and prevention, and anyone concerned about this troubling, yet perhaps unavoidable, dimension of current media systems.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cul\u003e\n\u003cli\u003eAcknowledgments\u003c\/li\u003e\n\u003cli\u003eIntroduction: Misinformation among Mass Audiences as a Focus for Inquiry (Brian G. Southwell, Emily A. Thorson, and Laura Sheble)\u003c\/li\u003e\n\u003cli\u003ePart I. Dimensions of Audience Awareness of Misinformation \u003cul\u003e\n\u003cli\u003eChapter 1. Believing Things That Are Not True: A Cognitive Science Perspective on Misinformation (Elizabeth J. Marsh and Brenda W. Yang)\u003c\/li\u003e\n\u003cli\u003eChapter 2. Awareness of Misinformation in Health-Related Advertising: A Narrative Review of the Literature (Vanessa Boudewyns, Brian G. Southwell, Kevin R. Betts, Catherine Slota Gupta, Ryan S. Paquin, Amie C. O’\u003cbr\u003eDonoghue, and Natasha Vazquez)\u003c\/li\u003e\n\u003cli\u003eChapter 3. The Importance of Measuring Knowledge in the Age of Misinformation and Challenges in the Tobacco Domain (Joseph N. Cappella, Yotam Ophir, and Jazmyne Sutton)\u003c\/li\u003e\n\u003cli\u003eChapter 4. Measuring Perceptions of Shares of Groups (Douglas J. Ahler and Gaurav Sood)\u003c\/li\u003e\n\u003cli\u003eChapter 5. Dimensions of Visual Misinformation in the Emerging Media Landscape (Jeff Hemsley and Jaime Snyder)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003ePart II. Theoretical Effects and Consequences of Misinformation \u003cul\u003e\n\u003cli\u003eChapter 6. The Effects of False Information in News Stories (Melanie C. Green and John K. Donahue)\u003c\/li\u003e\n\u003cli\u003eChapter 7. Can Satire and Irony Constitute Misinformation? (Dannagal G. Young)\u003c\/li\u003e\n\u003cli\u003eChapter 8. Media and Political Misperceptions (Brian E. Weeks)\u003c\/li\u003e\n\u003cli\u003eChapter 9. Misinformation and Science: Emergence, Diffusion, and Persistence (Laura Sheble)\u003c\/li\u003e\n\u003cli\u003eChapter 10. Doing the Wrong Things for the Right Reasons: How Environmental Misinformation Affects Environmental Behavior (Alexander Maki, Amanda R. Carrico, and Michael P. Vandenbergh)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003ePart III. Solutions and Remedies for Misinformation \u003cul\u003e\n\u003cli\u003eChapter 11. Misinformation and Its Correction: Cognitive Mechanisms and Recommendations for Mass Communication (Briony Swire and Ullrich Ecker)\u003c\/li\u003e\n\u003cli\u003eChapter 12. How to Counteract Consumer Product Misinformation (Graham Bullock)\u003c\/li\u003e\n\u003cli\u003eChapter 13. A History of Fact Checking in U.S. Politics and Election Contexts (Shannon Poulsen and Dannagal G. Young)\u003c\/li\u003e\n\u003cli\u003eChapter 14. Comparing Approaches to Journalistic Fact Checking (Emily A. Thorson)\u003c\/li\u003e\n\u003cli\u003eChapter 15. The Role of Middle-Level Gatekeepers in the Propagation and Longevity of Misinformation (Jeff Hemsley)\u003c\/li\u003e\n\u003cli\u003eChapter 16. Encouraging Information Search to Counteract Misinformation: Providing \"\u003cbr\u003eBalanced\"\u003cbr\u003e Information about Vaccines (Samantha Kaplan)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003eConclusion: An Agenda for Misinformation Research (Emily A. Thorson, Laura Sheble, and Brian G. Southwell)\u003c\/li\u003e\n\u003cli\u003eContributors\u003c\/li\u003e\n\u003cli\u003eIndex\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"University of Texas Press","offers":[{"title":"Brand New","offer_id":52735245746456,"sku":"9781477314562","price":21.56,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/misinformation-and-mass-audiences-paperback-softback-9781477314562","provider":"Freshly Printed Books","version":"1.0","type":"link"}