{"product_id":"medical-journalism-exposing-fact-fiction-fraud-paperback-softback-9780813803036","title":"Medical Journalism; Exposing Fact, Fiction, Fraud (Paperback \/ softback) 9780813803036","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eMedical Journalism\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eExposing Fact, Fiction, Fraud\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eRagnar Levi (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780813803036, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 1 November 2001\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e176 pages\u003cbr\u003e22.9 x 15.2 x 1 cm, 0.266 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eJournalism as applied to science and medicine\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eMedical Journalism: Exposing Fact, Fiction, and Fraud\u003c\/i\u003e provides comprehensive guidance to this specialized segment of the journalism field. From journalism fundamentals to niche topics such as separating science fact from science fiction, this book provides in-depth insight while applying the industry's rigorous standards to a specialty that has come to be treated more like entertainment than news. Extensive discussion on pitfalls shows you how to avoid the hallmarks of bad scientific reporting, and a central theme throughout focuses on the importance of quality sources.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cb\u003eForeword ix\u003c\/b\u003e \u003cp\u003e\u003cb\u003ePreface xi\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAcknowledgements xviii\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1. The Media Meet Medicine 3\u003c\/p\u003e \u003cp\u003e2. Barriers to Serving the Audience 19\u003c\/p\u003e \u003cp\u003e3. Scientific Fact or Science Fiction? 29\u003c\/p\u003e \u003cp\u003e4. Observation, Interpretation, Persuasion 47\u003c\/p\u003e \u003cp\u003e5. Pitfalls in Medical Reporting 57\u003c\/p\u003e \u003cp\u003e6. Critical Medical Journalism 73\u003c\/p\u003e \u003cp\u003e7. Some Challenging Topics 95\u003c\/p\u003e \u003cp\u003e8. Medical Journalism Online 105\u003c\/p\u003e \u003cp\u003e\u003cb\u003eGlossary 123\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eReferences 133\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eIndex 145\u003c\/b\u003e\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Society \u0026amp; culture: general [\u003ca title=\"See our other books on Society \u0026amp; culture: general\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Society%20\u0026amp;%20culture:%20general%20%5BJF%5D%22\"\u003eJF\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley-Blackwell","offers":[{"title":"Brand New","offer_id":52410688012568,"sku":"9780813803036","price":52.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780813803036.jpg?v=1784248875","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/medical-journalism-exposing-fact-fiction-fraud-paperback-softback-9780813803036","provider":"Freshly Printed Books","version":"1.0","type":"link"}