{"product_id":"media-and-society-into-the-21st-century-a-historical-introduction-paperback-softback-9781405149358","title":"Media and Society into the 21st Century; A Historical Introduction (Paperback \/ softback) 9781405149358","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eMedia and Society into the 21st Century\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eA Historical Introduction\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eLyn Gorman (Author), David McLean (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781405149358, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 27 January 2009\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e384 pages\u003cbr\u003e22.9 x 15.2 x 2 cm, 0.907 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\"An incisive and engaging scholarly account of the technological and cultural forces which have shaped modern media. The scope and ambition of the work is complimented by a lively and approachable style of writing, sure to inspire the reader.\" \u003ci\u003eDr A E Cavanagh, Programme Director BA Communications Studies, Institute of Communications Studies, University of Leeds\u003c\/i\u003e\u003cbr\u003e \u003cp\u003ePraise for the first edition:\u003cbr\u003e \u003c\/p\u003e \u003cp\u003e‘This is easily the best study of twentieth-century media I've seen. It combines historical with contemporary media studies research to trace the origins and impact of all major media and does so in well-written prose that will please teachers and inspire students.’ \u003ci\u003eGary Cross, The Pennsylvania State University\u003c\/i\u003e\u003cbr\u003e \u003c\/p\u003e \u003cp\u003e‘This important survey brings together the findings of specialized research on media history in a number of countries and analyses developments over the course of the twentieth century. The historical sweep is monumental and the analytical grasp of the authors on the profound technological changes that have shaped our lives is impressive. I congratulate the authors for making a significant contribution to the history of the twentieth century and of the communications revolution.’ \u003ci\u003eDavid Welch, University of Kent at Canterbury\u003c\/i\u003e\u003cbr\u003e \u003c\/p\u003e \u003cp\u003e\"Those looking for a quick but insightful survey will find this treatment hard to beat\" \u003ci\u003eChoice\u003c\/i\u003e\u003c\/p\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cb\u003eMedia and Society into the 21st Century\u003c\/b\u003e captures the breathtaking revolutionary sweep of mass media from the late 19th century to the present day. \u003cbr\u003e \u003cul\u003e \u003cli\u003eUpdated and expanded new edition including coverage of recent media developments and the continued impact of technological change\u003c\/li\u003e \u003cli\u003eNewly reworked chapters on media, war, international relations, and new media\u003c\/li\u003e \u003cli\u003eA new \"Web 2.0\" section explores the role of blogging, social networking, user-generated content, and search media in media landscape\u003c\/li\u003e \u003c\/ul\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eAcknowledgments vi\u003c\/p\u003e \u003cp\u003e 1. Introduction 1\u003c\/p\u003e \u003cp\u003e 2. The Press as a Mass Medium 6\u003c\/p\u003e \u003cp\u003e 3. The Development of the Film Industry 27\u003c\/p\u003e \u003cp\u003e 4. The Growth of Radio Broadcasting 49\u003c\/p\u003e \u003cp\u003e 5. The Rise of Advertising 69\u003c\/p\u003e \u003cp\u003e 6. Propaganda in Peace and War 82\u003c\/p\u003e \u003cp\u003e 7. Cold War and Communications 113\u003c\/p\u003e \u003cp\u003e 8. Television and Consumer Societies 136\u003c\/p\u003e \u003cp\u003e9. Media, Information, and Entertainment 177\u003c\/p\u003e \u003cp\u003e10. Media, War, and International Relations 208\u003c\/p\u003e \u003cp\u003e11. The Rise of New Media 230\u003c\/p\u003e \u003cp\u003e12. Globalization and Media 264\u003c\/p\u003e \u003cp\u003e13. Conclusion 284\u003c\/p\u003e \u003cp\u003eNotes 290\u003c\/p\u003e \u003cp\u003eFurther Reading 330\u003c\/p\u003e \u003cp\u003eIndex 344\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Electronics \u0026amp; communications engineering [\u003ca title=\"See our other books on Electronics \u0026amp; communications engineering\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Electronics%20\u0026amp;%20communications%20engineering%20%5BTJ%5D%22\"\u003eTJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley-Blackwell","offers":[{"title":"Brand New","offer_id":52509183115544,"sku":"9781405149358","price":33.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781405149358.jpg?v=1786496600","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/media-and-society-into-the-21st-century-a-historical-introduction-paperback-softback-9781405149358","provider":"Freshly Printed Books","version":"1.0","type":"link"}