{"product_id":"managing-innovation-and-entrepreneurship-in-technology-based-firms-hardback-9780471572190","title":"Managing Innovation and Entrepreneurship in Technology-Based Firms (Hardback) 9780471572190","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eManaging Innovation and Entrepreneurship in Technology-Based Firms\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eMichael J. C. Martin (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780471572190, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 4 October 1994\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e416 pages\u003cbr\u003e24.6 x 16.2 x 2.6 cm, 0.703 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eDescribes principles and methodologies necessary to build efficient and highly productive work systems in high tech organizations that must develop and deploy new products in a timely fashion with competitive advantage. Presents techniques applicable to small high tech consumer products or large complex systems requiring cost control, waste minimization and rapid product development. Stresses methodologies to be used for strategic advantage. Suggests diverse strategic plans and their pros and cons, depending on the product and markets.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePartial table of contents:\u003cbr\u003e \u003cbr\u003e THE TECHNOLOGICAL INNOVATION PROCESS.\u003cbr\u003e \u003cbr\u003e Some Frameworks for Viewing the Process.\u003cbr\u003e \u003cbr\u003e THE CORPORATE SETTING.\u003cbr\u003e \u003cbr\u003e The Corporate Technological Innovation Base.\u003cbr\u003e \u003cbr\u003e Technological Innovation Management: Planning and Strategies.\u003cbr\u003e \u003cbr\u003e THE R\u0026amp;D SETTING.\u003cbr\u003e \u003cbr\u003e R\u0026amp;D Management: Some General Considerations.\u003cbr\u003e \u003cbr\u003e Project-Product Evaluation.\u003cbr\u003e \u003cbr\u003e Project Management.\u003cbr\u003e \u003cbr\u003e THE OPERATIONAL SETTING.\u003cbr\u003e \u003cbr\u003e Transferring the Project from R\u0026amp;D to Operations.\u003cbr\u003e \u003cbr\u003e THE ENTREPRENEURIAL SETTING.\u003cbr\u003e \u003cbr\u003e Creating the New Technological Venture.\u003cbr\u003e \u003cbr\u003e Small in Large Is Also Beautiful: StimulatingIntrapreneurship.\u003cbr\u003e \u003cbr\u003e THE STRATEGIC SETTING.\u003cbr\u003e \u003cbr\u003e Interpreneurship: Technology Acquisition and Partnering.\u003cbr\u003e \u003cbr\u003e Index.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Mechanical engineering \u0026amp; materials [\u003ca title=\"See our other books on Mechanical engineering \u0026amp; materials\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Mechanical%20engineering%20\u0026amp;%20materials%20%5BTG%5D%22\"\u003eTG\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley-Interscience","offers":[{"title":"Brand New","offer_id":52293510791448,"sku":"9780471572190","price":126.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780471572190.jpg?v=1781643574","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/managing-innovation-and-entrepreneurship-in-technology-based-firms-hardback-9780471572190","provider":"Freshly Printed Books","version":"1.0","type":"link"}