{"product_id":"making-a-metaverse-that-matters-from-snow-crash-second-life-to-a-virtual-world-worth-fighting-for-hardback-9781394155811","title":"Making a Metaverse That Matters; From Snow Crash \u0026 Second Life to A Virtual World Worth Fighting For (Hardback) 9781394155811","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eMaking a Metaverse That Matters\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eFrom Snow Crash \u0026amp; Second Life to A Virtual World Worth Fighting For\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eWagner James Au (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781394155811, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 15 June 2023\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e384 pages\u003cbr\u003e23.4 x 15.5 x 3 cm, 0.544 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eAn up-close account from the world’s first metaverse-embedded reporter\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eMaking a Metaverse That Matters: From Snow Crash \u0026amp; Second Life to A Virtual World Worth Fighting For\u003c\/i\u003e, the celebrated author of \u003ci\u003eThe Making of Second Life\u003c\/i\u003e and \u003ci\u003eGame Design Secrets\u003c\/i\u003e, Wagner James Au, delivers an engrossing exploration of how nascent metaverse platforms have already captured the imagination of millions. Featuring powerful stories and dozens of incisive interviews with insiders including Metaverse creator Neal Stephenson himself, the author uses his unique, grassroots-level perspective as the first reporter embedded in a metaverse platform. Readers will learn about:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eHow to understand and define the Metaverse and cut through the many myths and misconceptions around it.\u003c\/li\u003e \u003cli\u003eA behind-the-scenes account of launching Second Life, the first metaverse platform to achieve mainstream awareness, and what its many controversies teach us.\u003c\/li\u003e \u003cli\u003eWhere current platforms Meta, Roblox, Fortnite, VRChat, and Lamina1, Neal Stephenson’s own metaverse startup, fit in the ecosystem.\u003c\/li\u003e \u003cli\u003eHow to address the many dangers inherent in the Metaverse before it becomes central to the Internet.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003ePerfect for XR industry members and indie creatives, \u003ci\u003eMaking a Metaverse That Matters\u003c\/i\u003e is also for tech professionals, virtual world communities, and anyone interested in the future of culture and commerce.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003ePreface xiii\u003c\/p\u003e \u003cp\u003eIntroduction: Five Stories about Five Core Metaverse Concepts xix\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I Conception 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 Crash Course—A Simple History of a Complex Idea 3 Creating the Metaverse Immediately after Snow Crash 7 Reclaiming the Metaverse’s Definition Taken from Its Source 11\u003c\/p\u003e \u003cp\u003eChapter 2 Second Life and the Mystery of the First Metaverse Platform 23\u003c\/p\u003e \u003cp\u003eChapter 3 How Facebook Became Meta (But Lost the Metaverse on the Way) 77\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Realization 101\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 4 Kid Stuff: Minecraft, and the Rise of Roblox 103\u003c\/p\u003e \u003cp\u003eChapter 5 Battle Royale for the Fortnite Metaverse 127\u003c\/p\u003e \u003cp\u003eChapter 6 Neal Stephenson Enters the Metaverse— Lamina1, Blockchain, and the Utopia of Ownership 141\u003c\/p\u003e \u003cp\u003eChapter 7 VRChat and Finding Furry Anime Utopia 161\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III Promises and Perils 185\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 8 VR, Interoperability, Web3, and Other Metaverse Myths 187\u003c\/p\u003e \u003cp\u003eChapter 9 Sex, Abuse, and the Eternal Content Moderation Challenge 205\u003c\/p\u003e \u003cp\u003eChapter 10 Metaverse Real-World Use Cases—Separating Substance from Hype 225\u003c\/p\u003e \u003cp\u003eChapter 11 Overcoming the Metaverse Age Cliff and the Immersion Funnel 249\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV A Metaverse Worth Fighting For 263\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 12 Future Paths 265\u003c\/p\u003e \u003cp\u003eChapter 13 Future Pitfalls—Manipulation, Takedowns, and the Experience Machine 279\u003c\/p\u003e \u003cp\u003eChapter 14 Metaverse Lessons for the Next 30 Years 295\u003c\/p\u003e \u003cp\u003eGlossary 319\u003c\/p\u003e \u003cp\u003eAppendix A: Rules for Avatar Radicals and Reformers 323\u003c\/p\u003e \u003cp\u003eAppendix B: Advice for Metaverse Reporters 329\u003c\/p\u003e \u003cp\u003eAcknowledgments 331\u003c\/p\u003e \u003cp\u003eAbout the Author 333\u003c\/p\u003e \u003cp\u003eIndex 335 \u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Computer science [\u003ca title=\"See our other books on Computer science\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Computer%20science%20%5BUY%5D%22\"\u003eUY\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52472110579992,"sku":"9781394155811","price":21.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781394155811.jpg?v=1785717361","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/making-a-metaverse-that-matters-from-snow-crash-second-life-to-a-virtual-world-worth-fighting-for-hardback-9781394155811","provider":"Freshly Printed Books","version":"1.0","type":"link"}