{"product_id":"language-endangerment-hardback-9781107041134","title":"Language Endangerment (Hardback) 9781107041134","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eLanguage Endangerment\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eInvestigates the endangerment of languages and the loss of traditional cultural diversity, and how to respond.\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eDavid Bradley (Author), Maya Bradley (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781107041134, Cambridge University Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 21 November 2019\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e274 pages, 23 tables\u003cbr\u003e22.3 x 14.2 x 2 cm, 0.47 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e'Both the formal features and the contents of this volume make it suitable and of potential interest for a diverse target audience, ranging from non-expert readers to researchers that may wish to obtain an up-to-date state of the issue.' Marc Gandarillas, Language in Society\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eUp to ninety percent of humanity's traditional languages and cultures are at risk and may disappear this century. While language endangerment has not achieved the publicity surrounding environmental change and biodiversity loss, it is just as serious, disastrously reducing the variety of human knowledge and thought. This book shows why it matters, why and how it happens, and what communities and scholars can do about it. David and Maya Bradley provide a new framework for investigating and documenting linguistic, social and other factors which contribute to languages shifting away from their cultural heritage. Illustrated with practical in-depth case studies and examples from the authors' own work in Asia and elsewhere, the book encourages communities to maintain or reclaim their traditional languages and cultures.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e1. Introduction\u003cbr\u003e 2. Stages of language endangerment\u003cbr\u003e 3. Working in a community\u003cbr\u003e 4. Identity and attitudes\u003cbr\u003e 5. Language knowledge and use\u003cbr\u003e 6. The sociolinguistic setting\u003cbr\u003e 7. Linguistic processes\u003cbr\u003e 8. Policy and planning\u003cbr\u003e 9. Language reclamation\u003cbr\u003e 10. Methodology\u003cbr\u003e 11. Conclusion.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Sociology \u0026amp; anthropology [\u003ca title=\"See our other books on Sociology \u0026amp; anthropology\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Sociology%20\u0026amp;%20anthropology%20%5BJH%5D%22\"\u003eJH\u003c\/a\u003e], Sociolinguistics [\u003ca title=\"See our other books on Sociolinguistics\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Sociolinguistics%20%5BCFB%5D%22\"\u003eCFB\u003c\/a\u003e], Linguistics [\u003ca title=\"See our other books on Linguistics\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Linguistics%20%5BCF%5D%22\"\u003eCF\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":46265539887384,"sku":"9781107041134","price":69.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/products\/9781107041134i.jpg?v=1692024046","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/language-endangerment-hardback-9781107041134","provider":"Freshly Printed Books","version":"1.0","type":"link"}