{"product_id":"international-strategy-context-concepts-and-implications-paperback-softback-9781405139687","title":"International Strategy; Context, Concepts and Implications (Paperback \/ softback) 9781405139687","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eInternational Strategy\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eContext, Concepts and Implications\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eDavid Collis (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781405139687, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 22 August 2014\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e400 pages\u003cbr\u003e24.4 x 18.8 x 2.3 cm, 0.771 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eTHE COMPREHENSIVE GUIDE TO MANAGING AND LEADING COMPANIES THAT COMPETE INTERNATIONALLY\u003c\/p\u003e \u003cp\u003eDrawing on the course material developed at the Harvard Business School and Yale School of Management by David Collis, International Strategy provides theoretical insight and pragmatic tools that address the decisions facing senior managers in multinational corporations. International Strategy explores the critical differences between domestic and international competition: the heterogeneity of markets in which companies are involved; the volatility of economic conditions that firms face; and the increased scale of activities fostered by global participation. The text examines how these phenomena create tensions and tradeoffs for executives concerning which product to offer around the world, which countries to compete in, where to locate various activities, and how to organize the firm worldwide.  Making those choices in an integrated fashion, it is explained, requires pursuit of a coherent strategy that builds an international advantage.\u003c\/p\u003e Filled with illustrative examples from a wide range of international companies, International Strategy, offers an accessible guide to help managers navigate the myriad decisions they must make in order to create value from their foreign operations and outperform competitors in an increasingly integrated world.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eAcknowledgments ix\u003c\/p\u003e \u003cp\u003ePreface xi\u003c\/p\u003e \u003cp\u003eIntroduction: Motivation and Definition – What is International Strategy? 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART ONE\u003c\/b\u003e The Context Facing Multinational Firms 7\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1\u003c\/b\u003e The Ubiquity and Importance of International Competition 9\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2\u003c\/b\u003e Why Do Firms Go International? The Justification for the Existence of the Multinational Corporation 41\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART TWO\u003c\/b\u003e \u003cb\u003eConceptual Framework: What is Different about International Strategy? 73\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3\u003c\/b\u003e What is Distinctively International about International Strategy? 75\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4\u003c\/b\u003e What is Uniquely Strategic about International Strategy? 99\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5\u003c\/b\u003e Generic International Strategies 119\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6\u003c\/b\u003e Choice of Generic International Strategy 163\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART THREE\u003c\/b\u003e Managerial Implications 179\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7\u003c\/b\u003e What Product? 181\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8\u003c\/b\u003e Which Country? 217\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9\u003c\/b\u003e Where to Locate? 259\u003c\/p\u003e \u003cp\u003e\u003cb\u003e10\u003c\/b\u003e How to Organize? 307\u003c\/p\u003e \u003cp\u003e\u003cb\u003e11\u003c\/b\u003e The Modern Multinational: Is There One Best Strategy? Are We All Transnational Now? 349\u003c\/p\u003e \u003cp\u003eAbout the Author 361\u003c\/p\u003e \u003cp\u003eIndex 363\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52472073388312,"sku":"9781405139687","price":32.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781405139687.jpg?v=1785715885","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/international-strategy-context-concepts-and-implications-paperback-softback-9781405139687","provider":"Freshly Printed Books","version":"1.0","type":"link"}