{"product_id":"international-business-strategy-rethinking-the-foundations-of-global-corporate-success-hardback-9781108488037","title":"International Business Strategy; Rethinking the Foundations of Global Corporate Success (Hardback) 9781108488037","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eInternational Business Strategy\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eRethinking the Foundations of Global Corporate Success\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cem\u003eNow in its third edition, this core textbook combines analytical rigour and true managerial insight on the functioning and strategy of large multinational enterprises (MNEs).\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eAlain Verbeke (Author), I. H. Ian Lee (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781108488037, Cambridge University Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 23 September 2021\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e675 pages\u003cbr\u003e25 x 17.5 x 2.7 cm, 1.13 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e'This revised edition of Alain Verbeke's textbook builds on the strengths of the very first edition, and continues to stand out from other textbooks in two respects. First, the analytical framework summarizing the nature of international business presented in the first half of the book is consistently used in all subsequent chapters. Second, this conceptual toolkit helps students to understand the complexities of international business in the real world.' Sjoerd Beugelsdijk, Professor of International Business, University of Groningen\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eNow in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The discussion also includes unique commentaries on seventy-four seminal articles published in the Harvard Business Review, the Sloan Management Review, and the California Management Review over the past four decades, demonstrating how the key insights can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. This third edition has been thoroughly updated and features new sections on multinational entrepreneurship, strategic challenges in the new economy, and international business strategy during globally disruptive events, including the COVID-19 pandemic. Students will benefit from updated case studies, improved learning features, and a wide range of online resources.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eList of figures\u003cbr\u003e List of tables\u003cbr\u003e About the authors\u003cbr\u003e Foreword from Jean-François Hennart\u003cbr\u003e Acknowledgements\u003cbr\u003e List of abbreviations\u003cbr\u003e Walkthrough\u003cbr\u003e Introduction and overview of the book's framework\u003cbr\u003e Part I. Core Concepts\u003cbr\u003e 1. Conceptual foundations of international business strategy\u003cbr\u003e 2. The critical role of firm-specific advantages\u003cbr\u003e 3. The nature of home country location advantages\u003cbr\u003e 4. The problem with host country location advantages\u003cbr\u003e 5. Combining firm-specific advantages and location advantages in a multinational network\u003cbr\u003e Part II. Functional Issues\u003cbr\u003e 6. International innovation\u003cbr\u003e 7. International sourcing and production\u003cbr\u003e 8. International finance\u003cbr\u003e 9. International marketing\u003cbr\u003e10. Managing managers in the multinational enterprise\u003cbr\u003e Part III. Dynamics of Global Strategy\u003cbr\u003e 11. Entry mode dynamics 1: Foreign distributors\u003cbr\u003e 12. Entry mode dynamics 2: Strategic alliance partners\u003cbr\u003e 13. Entry mode dynamics 3: Mergers and acquisitions\u003cbr\u003e 14. The role of emerging economies\u003cbr\u003e 15. Emerging economy multinational enterprises\u003cbr\u003e 16. Multinational entrepreneurship\u003cbr\u003e 17A. International strategies of corporate social responsibility\u003cbr\u003e 17B. International strategies of corporate environmental sustainability\u003cbr\u003e Conclusion: The true foundations of global corporate success\u003cbr\u003e Notes\u003cbr\u003e Index.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Management \u0026amp; management techniques [\u003ca title=\"See our other books on Management \u0026amp; management techniques\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Management%20\u0026amp;%20management%20techniques%20%5BKJM%5D%22\"\u003eKJM\u003c\/a\u003e], International business [\u003ca title=\"See our other books on International business\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22International%20business%20%5BKJK%5D%22\"\u003eKJK\u003c\/a\u003e], Business strategy [\u003ca title=\"See our other books on Business strategy\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20strategy%20%5BKJC%5D%22\"\u003eKJC\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":46004708966680,"sku":"9781108488037","price":106.79,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/products\/9781108488037i.jpg?v=1696706410","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/international-business-strategy-rethinking-the-foundations-of-global-corporate-success-hardback-9781108488037","provider":"Freshly Printed Books","version":"1.0","type":"link"}