{"product_id":"how-to-speak-so-people-really-listen-the-straight-talking-guide-to-communicating-with-influence-and-impact-paperback-softback-9780857087201","title":"How to Speak So People Really Listen; The Straight-Talking Guide to Communicating with Influence and Impact (Paperback \/ softback) 9780857087201","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eHow to Speak So People Really Listen\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eThe Straight-Talking Guide to Communicating with Influence and Impact\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003ePaul McGee (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780857087201, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 28 October 2016\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e240 pages\u003cbr\u003e21.1 x 13.7 x 1.5 cm, 0.318 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\"Powerful tips on presenting to audiences large and small. A big help with covering nerves, using humour and staying away from 'sinful' body language. \u003cb\u003e5 stars.\u003c\/b\u003e\" (\u003ci\u003eCreative Bloom,\u003c\/i\u003e May 2017)\u003c\/p\u003e \u003cp\u003e\"Easy to read, this publication contains lots of sound guidance and easily applicable tips for speaking better in public. Whether you are making a presentation to a large audience or just speaking to a small group of people, it is an essential read.\" (\u003ci\u003eManagement Services Journal,\u003c\/i\u003e May 2018)\u003c\/p\u003e \u003cp\u003e\"The author's accessible and straightforward style makes this a very easy read, and he offers up numerous useful nuggets.\" (\u003ci\u003eBookshelf,\u003c\/i\u003e March 2017)\u003c\/p\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eLearn how to inspire your audience with best-selling author Paul McGee!\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e13 things you'll discover when reading this book...\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1.\u003c\/b\u003e The big lesson Steve Jobs learnt when an advertising exec threw something at him... and how it will help how you communicate.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2.\u003c\/b\u003e Seven ways to manage your nerves (surprisingly, you don’t want to eliminate them).\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3.\u003c\/b\u003e Why our obsession with body language is totally wrong, and what to focus on instead.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4.\u003c\/b\u003e Why you must think about a beachball before you next speak. Believe me, it’s essential.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5.\u003c\/b\u003e A question your audience is always thinking, and how to ensure you provide the answer.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6.\u003c\/b\u003e The most common mistake experienced presenters make that nervous ones never do.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7.\u003c\/b\u003e Why so many presentations cure insomnia, and how to make sure you’re serving an extra strong double espresso instead.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8.\u003c\/b\u003e The number one thing most presenters forget to bring when they’re speaking to others.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9.\u003c\/b\u003e Discover the most underprepared part of your presentation, and how to avoid making the same mistake.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e10.\u003c\/b\u003e What women’s magazines and TV soap operas have to teach us about audience engagement.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e11.\u003c\/b\u003e What I learnt from a guy with one of the most powerful memories on the planet, and how it can transform your communication.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e12.\u003c\/b\u003e Discover Tony Blair’s biggest fear when Prime Minister, and how you can tackle the same issue with confidence.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e13.\u003c\/b\u003e Why you don’t have to be funny to use humour in your presentation, and three easy ways to do it.      \u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eForeword by \u003ci\u003eAndy Bounds\u003c\/i\u003e ix\u003c\/p\u003e \u003cp\u003eIntroduction: Why this stuff really matters 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1: The Seven Great Sins of Speaking 17\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSin 1: A failure to make your message sticky or memorable 19\u003c\/p\u003e \u003cp\u003eSin 2: Drowning people in detail 27\u003c\/p\u003e \u003cp\u003eSin 3: A failure to consider or understand your audience’s needs 35\u003c\/p\u003e \u003cp\u003eSin 4: Focusing on features rather than selling benefits 41\u003c\/p\u003e \u003cp\u003eSin 5: Winging it 49\u003c\/p\u003e \u003cp\u003eSin 6: Showing slides that suck… the life out of your audience 55\u003c\/p\u003e \u003cp\u003eSin 7: Taking people on a pointless ramble 61\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2: Eight Great Ways to Speak so People Really Listen 67\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWay 1: Get real 69\u003c\/p\u003e \u003cp\u003eWay 2: Get your attitude into gear 77\u003c\/p\u003e \u003cp\u003eWay 3: Start at the end 89\u003c\/p\u003e \u003cp\u003eWay 4: Sort out your skeletons 95\u003c\/p\u003e \u003cp\u003eWay 5: Grab ’em by the eyeballs 105\u003c\/p\u003e \u003cp\u003eWay 6: Become an artist 121\u003c\/p\u003e \u003cp\u003eWay 7: Learn lessons from JC, Jo, and the Greek guy 141\u003c\/p\u003e \u003cp\u003eWay 8: Shine at question time 157\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 3: I’m Glad You Asked That… 167\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eQuestion 1: Is it possible to get rid of my nerves before presenting? 169\u003c\/p\u003e \u003cp\u003eQuestion 2: Is it ever appropriate to use humour in my presentation? 179\u003c\/p\u003e \u003cp\u003eQuestion 3: How important is body language when communicating with others? 191\u003c\/p\u003e \u003cp\u003eSo what’s next for you? 201\u003c\/p\u003e \u003cp\u003eSo what did you think? 207\u003c\/p\u003e \u003cp\u003eAbout Paul McGee 209\u003c\/p\u003e \u003cp\u003eOther books by Paul McGee 211\u003c\/p\u003e \u003cp\u003eWant Paul to speak for your organization? 213\u003c\/p\u003e \u003cp\u003eIndex 215\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Capstone","offers":[{"title":"Brand New","offer_id":52449457799448,"sku":"9780857087201","price":10.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780857087201.jpg?v=1785200282","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/how-to-speak-so-people-really-listen-the-straight-talking-guide-to-communicating-with-influence-and-impact-paperback-softback-9780857087201","provider":"Freshly Printed Books","version":"1.0","type":"link"}