{"product_id":"how-to-get-referrals-the-mental-health-professionals-guide-to-strategic-marketing-paperback-softback-9780471297918","title":"How to Get Referrals; The Mental Health Professional's Guide to Strategic Marketing (Paperback \/ softback) 9780471297918","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eHow to Get Referrals\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eThe Mental Health Professional's Guide to Strategic Marketing\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eLinda L. Lawless (Author), G. Jean Wright (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780471297918, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 26 January 2000\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e336 pages\u003cbr\u003e23.4 x 19 x 2.1 cm, 0.685 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eNow more than ever, it's critical for mental health professionalsto find new ways to succeed in today's competitive marketplace.Written by health niche marketing specialists Linda Lawless andJean Wright, this book provides step-by-step guidelines to getreferrals by building and leveraging relationships with otherprofessionals, community leaders, and the media.\u003cbr\u003e \u003cbr\u003e You'll find out how to develop three primary skills that areessential to weaving a sustainable practice:\u003cbr\u003e * How to interact with and relate to the local community andregion. From setting up community forums to creating discussiongroups, you'll discover new ways to gain clients in yourarea.\u003cbr\u003e * How to work with managed care organizations and professionalassociations. Find out how to help your practice grow by takingadvantage of the services provided by other professionals andorganizations.\u003cbr\u003e * How to network with the World Wide Web community. Learn whichsites to visit and how to best reach potential clients.\u003cbr\u003e \u003cbr\u003e Each chapter is organized to assist mental health professionals indeveloping a strategic marketing plan for getting referralsfrom:\u003cbr\u003e * Physicians\u003cbr\u003e * Attorneys\u003cbr\u003e * Religious Leaders\u003cbr\u003e * Educators and the Educational Community\u003cbr\u003e * Managed Care Organizations\u003cbr\u003e * Mental Health and Complementary Healthcare Professions\u003cbr\u003e * The Community\u003cbr\u003e \u003cbr\u003e How to Get Referrals is an excellent guide for getting thereferrals necessary for a successful practice. With its concrete,practical advice on building networks and securing clientrecommendations, this book is a must for any healthcareprofessional!\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eBuilding Blocks for Success.\u003cbr\u003e \u003cbr\u003e Strategic Niche Marketing.\u003cbr\u003e \u003cbr\u003e Strategies for Getting Referrals from Physicians.\u003cbr\u003e \u003cbr\u003e Strategies for Getting Referrals from Attorneys.\u003cbr\u003e \u003cbr\u003e Strategies for Getting Referrals from Religious Leaders.\u003cbr\u003e \u003cbr\u003e Strategic Marketing with Educators and the EducationalCommunity.\u003cbr\u003e \u003cbr\u003e Strategic Marketing to Managed Care Organizations.\u003cbr\u003e \u003cbr\u003e Strategies for Marketing to Mental Health and ComplementaryHealthcare Professionals.\u003cbr\u003e \u003cbr\u003e The Community Connection.\u003cbr\u003e \u003cbr\u003e Index.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Psychology [\u003ca title=\"See our other books on Psychology\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Psychology%20%5BJM%5D%22\"\u003eJM\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52286439424280,"sku":"9780471297918","price":50.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780471297918.jpg?v=1781551930","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/how-to-get-referrals-the-mental-health-professionals-guide-to-strategic-marketing-paperback-softback-9780471297918","provider":"Freshly Printed Books","version":"1.0","type":"link"}