{"product_id":"how-to-create-and-manage-a-mutual-fund-or-exchange-traded-fund-a-professionals-guide-hardback-9780470120552","title":"How to Create and Manage a Mutual Fund or Exchange-Traded Fund; A Professional's Guide (Hardback) 9780470120552","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eHow to Create and Manage a Mutual Fund or Exchange-Traded Fund\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eA Professional's Guide\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eMelinda Gerber (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780470120552, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 11 April 2008\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e368 pages, Drawings: 7 B\u0026amp;W, 0 Color; Tables: 26 B\u0026amp;W, 0 Color; Graphs: 0 B\u0026amp;W, 0 Color\u003cbr\u003e23.6 x 16.1 x 3 cm, 0.581 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eWith this book, author Melinda Gerber walks you through the twenty-nine steps needed to start a mutual fund and the thirty-six steps needed to start an ETF. She provides costs and detailed explanations of how to accomplish each task from fledgling idea to the actuality of selling shares, and also takes the time to explain the importance of creating a clear vision for your fund as well as how to successfully profile customers and identify your competition.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePreface.  \u003cp\u003eAcknowledgments.\u003c\/p\u003e \u003cp\u003eAbout the Author.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I. Create and Manage a Mutual Fund.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1. Why the World Needs Another Mutual Fund.\u003c\/p\u003e \u003cp\u003eChapter 2. Money, Product Differentiation and Distribution.\u003c\/p\u003e \u003cp\u003eChapter 3. Price and Customer Service.\u003c\/p\u003e \u003cp\u003eChapter 4. Spreading the Word with Promotion and Publicity.\u003c\/p\u003e \u003cp\u003eChapter 5. Building Your Mutual Fund Team.\u003c\/p\u003e \u003cp\u003eChapter 6. The Steps to Start a Mutual Fund.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II. Create and Manage an Exchange-Traded Fund.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 7. ETFs: The Mutual Fund's Next Evolution.\u003c\/p\u003e \u003cp\u003eChapter 8. Building Your Exchange-Traded Fund Team.\u003c\/p\u003e \u003cp\u003eAfterword.\u003c\/p\u003e \u003cp\u003eAppendix A. What to Expect in Your First Year.\u003c\/p\u003e \u003cp\u003eAppendix B. Selling Your Business.\u003c\/p\u003e \u003cp\u003eAppendix C.\u003c\/p\u003e \u003cp\u003eAppendix D. List of Service Provider Questions.\u003c\/p\u003e \u003cp\u003eNotes.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Finance \u0026amp; accounting [\u003ca title=\"See our other books on Finance \u0026amp; accounting\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Finance%20\u0026amp;%20accounting%20%5BKF%5D%22\"\u003eKF\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52257074446616,"sku":"9780470120552","price":44.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780470120552.jpg?v=1781276298","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/how-to-create-and-manage-a-mutual-fund-or-exchange-traded-fund-a-professionals-guide-hardback-9780470120552","provider":"Freshly Printed Books","version":"1.0","type":"link"}