{"product_id":"great-software-debates-hardback-9780471675235","title":"Great Software Debates (Hardback) 9780471675235","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eGreat Software Debates\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eAlan M. Davis (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780471675235, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 2 November 2004\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e288 pages\u003cbr\u003e24 x 16.4 x 2.5 cm, 0.606 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\"'Great Software Debates' is a gift of Alan Davis' experience, insight, wisdom, and humor. The essays' value is greatly increased by being collected in one place.\" (\u003ci\u003eIEEE Software\u003c\/i\u003e, November\/December 2006)  \u003cp\u003e\"...hardly a week has gone by that I have not referenced it or recommended it to co-workers and friends...a concentrated treasure of suggestions, explanations, and principles.\" (\u003ci\u003eUbiquity\u003c\/i\u003e, October 19, 2005)\u003c\/p\u003e \u003cp\u003e\"…expect[s] that the reader will think about and react to the content in some substantive way.\" (\u003ci\u003eSoftware Quality Professional\u003c\/i\u003e, March 2005)\u003c\/p\u003e \u003cp\u003e\"This book deserves a place on any software engineer's bookshelf…it will make you keep your brain in gear, an essential quality for software engineers…\" (\u003ci\u003eComputing Reviews.com\u003c\/i\u003e, March 11, 2005)\u003c\/p\u003e \u003cp\u003e\"The author shares what he has learned about the difference between business theory and reality, encouraging readers to think about software engineering in ways that will help them succeed where others fail.\" (\u003ci\u003eComputer Magazine\u003c\/i\u003e, November 2004)\u003c\/p\u003e\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eThe industry’s most outspoken and insightful critic explains how the software industry REALLY works.  \u003cp\u003eIn Great Software Debates, Al Davis, shares what he has learned about the difference between the theory and the realities of business and encourages you to question and think about software engineering in ways that will help you succeed where others fail.\u003c\/p\u003e \u003cp\u003eIn short, provocative essays, Davis fearlessly reveals the truth about process improvement, productivity, software quality, metrics, agile development, requirements documentation, modeling, software marketing and sales, empiricism, start-up financing, software research, requirements triage, software estimation, and entrepreneurship. He will get you thinking about:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eThe danger of following trends and becoming a ‘software lemming’\u003c\/li\u003e \u003cli\u003eIs software development art or engineering?\u003c\/li\u003e \u003cli\u003eHow to survive management mistakes\u003c\/li\u003e \u003cli\u003eThe bizarre world of software estimation\u003c\/li\u003e \u003cli\u003eHow to succeed as software entrepreneur\u003c\/li\u003e \u003cli\u003eHow to resolve incompatible schedules and requirements\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIf you are in the software industry and do not know which way to turn, Great Software Debates provides valuable and insightful advice. Whether you are a software developer, software manager, software executive, entrepreneur, requirements writer, architect, designer, or tester, you will find no shortage of sound, palatable advice.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003ePreface xi\u003cbr\u003eAbout the Author xv\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection I: The Software Industry 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEssay 1. Software Lemmings 3\u003cbr\u003eEssay 2. Recovering from Method Abuse 11\u003cbr\u003eEssay 3. Tomorrow's Blacksmiths 15\u003cbr\u003eEssay 4. On Software Development Strategies, Politics, and Religion 17\u003cbr\u003eEssay 5. Art or Engineering, One More Time 27\u003cbr\u003eEssay 6. Why Build Software? 31\u003cbr\u003eEssay 7. It Feels Like Déjà Vu All Over Again 35\u003cbr\u003eEssay 8. Eras of Software Engineering Technology Transfer 37\u003cbr\u003eEssay 9. Fifteen Principles of Software Engineering 41\u003cbr\u003eEssay 10. Thoughts on Software Estimation 49\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection II: Management 63\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEssay 11. Trial By Firing: Saga of a Rookie Manager 65\u003cbr\u003eEssay 12. Can You Survive Your Management Mistakes? 69\u003cbr\u003eEssay 13. Should He Stay or Should He Go? Advice for a Beleaguered Manager 73\u003cbr\u003eEssay 14. The Software Company Machine 77\u003cbr\u003eEssay 15. The Rise and Fall of a Software Startup 81\u003cbr\u003eEssay 16. Anatomy of a Software Startup 99\u003cbr\u003eEssay 17. Information for Decision Makers 107\u003cbr\u003eEssay 18. Some Tips for the Would-Be Entrepreneur 109\u003cbr\u003eEssay 19. Some More Tips for the Would-Be Entrepreneur 111\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection III: Requirements 113\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEssay 20. The Harmony in Rechoirments 115\u003cbr\u003eEssay 21. System Phenotypes 119\u003cbr\u003eEssay 22. The Missing Piece of Software Development 125\u003cbr\u003eEssay 23. Object-Oriented Analysis to Object-Oriented Design: An Easy Transition? 129\u003cbr\u003eEssay 24. Achieving Quality in Software Requirements 143\u003cbr\u003eEssay 25. Requirements Management Made Easy 155\u003cbr\u003eEssay 26. Elicitation: How Do the Experts Do It? 163\u003cbr\u003eEssay 27. Requirements Are But a Snapshot in Time 179\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection IV: Software Research and Academe 185\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEssay 28. Between Scylla and Charybdis 187\u003cbr\u003eEssay 29. Why Industry Often Says 'No Thanks' to Research 191\u003cbr\u003eEssay 30. Requirements Researchers: Do We Practice What We Preach? 199\u003cbr\u003eEssay 31. From Wonderland to the Real Problem 207\u003cbr\u003eEssay 32. Practitioner, Heal Thyself 215\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection V: Life and Software 219\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEssay 33. Words of Wisdom 221\u003cbr\u003eEssay 34. More Words of Wisdom 225\u003cbr\u003eEssay 35. Product Not Process: A Parable 229\u003cbr\u003eEssay 36. Making a Mark on the World 235\u003cbr\u003eEssay 37. Rewards of Taking the Path Less Traveled 239\u003cbr\u003eEssay 38. Miscellaneous Thoughts on Evolution 245\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection VI: The Future 249\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIndex 255\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Electronics \u0026amp; communications engineering [\u003ca title=\"See our other books on Electronics \u0026amp; communications engineering\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Electronics%20\u0026amp;%20communications%20engineering%20%5BTJ%5D%22\"\u003eTJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley-IEEE Computer Society Pr","offers":[{"title":"Brand New","offer_id":52298027499800,"sku":"9780471675235","price":71.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780471675235.jpg?v=1781731593","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/great-software-debates-hardback-9780471675235","provider":"Freshly Printed Books","version":"1.0","type":"link"}