{"product_id":"going-viral-zombies-viruses-and-the-end-of-the-world-hardback-9780813593159","title":"Going Viral; Zombies, Viruses, and the End of the World (Hardback) 9780813593159","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eGoing Viral\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eZombies, Viruses, and the End of the World\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eDahlia Schweitzer (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780813593159\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 9 March 2018\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e256 pages, 35 black and white photographs\u003cbr\u003e22.9 x 15.2 x 2 cm, 0.513 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e\"Schweitzer sets up shop at the intersection of culture, science and politics and demonstrates-with deep research and penetrating insight-that there are things far more menacing than viral threats.\"\u003c\/div\u003e - Jonathan Allen (award-winning political journalist \u0026amp; coauthor of Shattered: Inside Hillary Clinton's Doomed Campaign) \u003cdiv\u003e\"\u003ci\u003eGoing Viral\u003c\/i\u003e contextualizes contemporary outbreak narratives in rich detail. Schweitzer's attention to context sets this work apart from others on the subject and does so in an utterly approachable way.\"\u003c\/div\u003e - Stacy Takacs (author of Terrorism TV: Popular Entertainment in Post-911 America) \u003cdiv\u003e\"A highly infectious read. Schweitzer's thought-provoking and meticulously researched account clearly outlines the relationship between the reality of viral threats and the Hollywood dramatization of the 'outbreak narrative.'\" \u003c\/div\u003e - Terry Matalas (12 Monkeys co-creator, executive producer) \u003cdiv\u003e\"\u003ci\u003eGoing Viral\u003c\/i\u003e promises to become a viral sensation. In this elegant, provocative and clever book, Dahlia Schweitzer tackles one of the most controversial and anxiety provoking fears of the twenty-first century: the disastrous end of the world, evoked by either plagues, infections, diseases or outbreaks. Full of knowledge and wit, Schweitzer's innovative scholarship is a joy to read. She is a trailblazer in transdisciplinary scholarship and helps us all better understand what will continue to keep us awake at night.\"\u003c\/div\u003e - Karen A. Ritzenhoff (Central Connecticut State University, coeditor of The Apocalypse in Film) \u003cdiv\u003e\"Dahlia Schweitzer is one of the world’s leading analysts of popular culture, in every conceivable manifestation. She is also one of our best writers: engaging, concise, yet alluring in the best sense. \u003ci\u003eGoing Viral \u003c\/i\u003etakes on one of the questions of our time: the American obsession with sickness as a way of dealing with difference. Bravo!\"\u003c\/div\u003e - Toby Miller (Universidad del Norte, Colombia) \u003cdiv\u003e\"\u003ci\u003eGoing Viral\u003c\/i\u003e is an incisive and expertly-informed exploration of the anxieties that drive contemporary America; the fears of contagion that shape our public discourse, movie narratives and government policy.  Drawing with authority on both medical data and media theory, Schweitzer impressively tracks these concerns across recent history, tracing the dynamic between the diseased human body and the body politic, and examining key varieties of viral threat-from zombie plagues to terrorist cells-across fact, fiction and the porous borders between them. At a time when fears of cultural infection are used to justify the tightening of borders, the infringement of civil liberties and the building of walls, \u003ci\u003eGoing Viral\u003c\/i\u003e is a vital guide to the politics of contamination and protection.\"\u003c\/div\u003e - Will Brooker (co-creator of My So-Called Secret Identity) \u003cdiv\u003e\u003ca href='\"http:\/\/www.laweekly.com\/event\/going-viral-zombies-viruses-and-the-end-of-the-world-9130137\"'\u003e\u003ci\u003eGoing Viral: Zombies, Viruses and the End of the World\u003c\/i\u003e event listing by David Cotner\u003c\/a\u003e\u003c\/div\u003e (LA Weekly) \u003cdiv\u003e\"An interesting examination of why we are so obsessed with viral outbreaks, zombies, and the end of the world.\"\u003c\/div\u003e (She Treads Softly) \u003cdiv\u003e\u003ca href='\"http:\/\/filmthreat.com\/features\/an-exclusive-excerpt-from-going-viral\/\"'\u003eFilm Threat \u003ci\u003eGoing Viral\u003c\/i\u003e excerpt\u003c\/a\u003e\u003c\/div\u003e (Film Threat) \u003cdiv\u003e\u003ca href='\"https:\/\/theamericanscholar.org\/zombies-oh-my\/#.WpA-wainGUk\"'\u003e\"Zombies and Plagues and Bombs, Oh My! How hyperbolic outbreak narratives have infected our worldview-from media to the government\" American Scholar Smarty Pants podcast interview with Dahlia Schweitzer\u003c\/a\u003e\u003c\/div\u003e (The American Scholar \"Smarty Pants\" podcast) \u003cdiv\u003e\u003ca href='\"https:\/\/izombiepodcast.wordpress.com\/2018\/03\/04\/bonus-episode-dahlia-schweitzer\/\"'\u003e\"The iZombie Podcast with Robin and Steph\" interview with Dahlia Schweitzer\u003c\/a\u003e\u003c\/div\u003e (iZombie podcast) \u003cdiv\u003e\u003ca href='\"http:\/\/thegentlewoman.co.uk\/reader-of-the-month\/dahlia-schweitzer\"'\u003e\u003ci\u003eThe Gentlewoman\u003c\/i\u003e interview with Dahlia Schweitzer by Richard O'Mahony\u003c\/a\u003e\u003c\/div\u003e (The Gentlewoman) \u003cdiv\u003e\"Schweitzer puts together a very thoughtful and thought provoking look at the cross section between our world and the worst case scenarios we keep imagining.\" \u003c\/div\u003e (Film Monthly) \u003cdiv\u003e\n\u003ca href='\"https:\/\/player.fm\/series\/fan-theory-world\/zombie-theories-with-dahlia-schweitzer\"'\u003eFan Theory interview with Dahlia Schweitzer\u003c\/a\u003e \u003c\/div\u003e (Fan Theory) \u003cdiv\u003e\u003ca href='\"https:\/\/www.nbcnews.com\/think\/opinion\/trump-s-border-wall-walking-dead-have-common-america-s-ncna856276\"'\u003e\"Trump's border wall and 'The Walking Dead' have this in common: America's fear of the global apocalypse\" by Noah Berlatsky\u003c\/a\u003e\u003c\/div\u003e (NBC.com) \u003cdiv\u003e\u003ca href='\"https:\/\/www.chronicle.com\/article\/Weekly-Book-List-March-30\/242909\"'\u003e\"Weekly Book List, March 30, 2018\"\u003c\/a\u003e\u003c\/div\u003e (Chronicle of Higher Education) \u003cdiv\u003e\u003ca href='\"http:\/\/newbooksnetwork.com\/dahlia-schweitzer-going-viral-zombies-viruses-and-the-end-of-the-world-rutgers-up-2018\/\"'\u003e\"New Books Network\" podcast interview with Dahlia Schweitzer\u003c\/a\u003e\u003c\/div\u003e (New Books Network) \u003cdiv\u003e\u003ca href='\"http:\/\/www.courant.com\/entertainment\/arts-theater\/hc-fea-ct-author-events-book-talks-415-story.html\"'\u003e\"Colum McCann To Speak At Simsbury Library Event\" article - \u003ci\u003eGoing Viral \u003c\/i\u003eevent listing \u003c\/a\u003e\u003c\/div\u003e (Hartford Courant) \u003cdiv\u003e\u003ca href='\"http:\/\/dailybruin.com\/2018\/04\/15\/grad-student-looks-into-epidemic-of-outbreak-narratives-in-media\/\"'\u003e\"Grad student looks into epidemic of outbreak narratives in media\" by Kristin Snyder\u003c\/a\u003e\u003c\/div\u003e (Daily Bruin) \u003cdiv\u003e\u003ca href='\"https:\/\/player.fm\/series\/the-x-zone-radio-show-1449088\/xzrs-dahlia-schweitzer-going-viral-zombies-viruses-and-the-end-of-the-world\"'\u003eThe \"X\" Zone Radio Show interview with Dahlia Schweitzer\u003c\/a\u003e\u003c\/div\u003e (The \"X\" Zone Radio Show) \u003cdiv\u003e\u003ca href='\"https:\/\/player.fm\/series\/new-books-in-popular-culture\"'\u003eNew Books Network - New Books in Popular Culture podcast interview with Dahlia Schweitzer\u003c\/a\u003e\u003c\/div\u003e (New Books Network - New Books in Popular Culture podcast) \u003cdiv\u003e\u003ca href='\"http:\/\/magazine.wesleyan.edu\/2018\/05\/10\/the-back-story-apocalypse-now-how-viral-fear-distorts-our-worldview-by-dahlia-schweitzer-98\/\"'\u003e\"THE BACK STORY-APOCALYPSE NOW: HOW VIRAL FEAR DISTORTS OUR WORLDVIEW BY DAHLIA SCHWEITZER ’98\" by Laurie Kenney\u003c\/a\u003e\u003c\/div\u003e (Wesleyan Alumni Magazine) \u003cdiv\u003e\"[Going Viral] brings welcome attention to [the outbreak narrative], as indeed does the outbreak narrative itself: it confronts its viewers with the tension between impersonal, unintentional networks and the human response in a world in which both the “human” and human agency are increasingly eroded by those same networks.\"\u003c\/div\u003e (Film Quarterly) \u003cdiv\u003e\u003ca href='\"https:\/\/www.wicn.org\/podcasts\/audio\/dahlia-schweitzer-going-viral\"'\u003eInterview with Dahlia Schweitzer on \"Inquiry,\" WICN.org\u003c\/a\u003e\u003c\/div\u003e (\"Inquiry\" podcast, WICN.org) \u003cdiv\u003e\u003ca href='\"http:\/\/www.artcenter.edu\/academics\/interdisciplinary-programs\/humanities-and-sciences\/featured-courses\/going-viral.html\"'\u003eArt Center featured interview with Dahlia Schweitzer \u003c\/a\u003e\u003c\/div\u003e (Art Center) \u003cdiv\u003e\"A good primer for students just getting used to the idea that there is something more to zombies and apocalyptic plague movies than meets the eye.\"\u003c\/div\u003e (Science Fiction Studies) \u003cdiv\u003e“Schweitzer's book is the clearest successor to [Susan] Sontag's essays that we have, but it takes Sontag's emphasis on the narratives of singular illnesses or viruses and broadens it to survey the metaphorics of virality, infection, and outbreak themselves--the locus of fear, anticipation, and knowledge about illness that predates and frames individuals' experience of illness and is the focal point of the narratives told about a complex array of phenomenon, from the AIDS crisis to the panic over Ebola, from the spread and threat of terrorism to the process of globalization, all culminating, it would seem, in the zombie renaissance of the 2000s.\"\u003c\/div\u003e (American Quarterly) \u003cdiv\u003e\"Schweitzer’s use of well-known examples of outbreak narratives, presented with ample background and context, offer entertaining avenues for her audience to engage with....Thorough scholarship.\"\u003c\/div\u003e (Western Folklore) \u003cdiv\u003e\u003ca href='\"http:\/\/youdontknowdick.libsyn.com\/website\/dahlia-schweitzer-handsome-dick-tv-movies-cats-chicks\"'\u003e\"YOU DON'T KNOW DICK with Handsome Dick Manitoba\" interview with Dahlia Schweitzer\u003cbr\u003e http:\/\/youdontknowdick.libsyn.com\/website\/dahlia-schweitzer-handsome-dick-tv-movies-cats-chicks\u003c\/a\u003e\u003c\/div\u003e (You Don't Know Dick podcast) \u003cdiv\u003e\"Well-researched and supported...\u003ci\u003eGoing Viral \u003c\/i\u003eambitiously goes deep into a network of factors contributing to a multimedia genre.\"\u003c\/div\u003e (Journal of Film and Video) \u003cdiv\u003e\u003ca href='\"https:\/\/www.dropbox.com\/s\/6kmfyk6z3pg8ba2\/MidnightInTheDesert-20200131B.mp3?dl=0\"'\u003eMidnight in the Desert interview with Dahlia Schweitzer\u003c\/a\u003e\u003c\/div\u003e (Midnight in the Desert) \u003cdiv\u003e\u003ca href='\"https:\/\/www.forbes.com\/sites\/rudysalo\/2020\/03\/31\/five-ways-covid-19-may-impact-the-future-of-infrastructure-and-transportation\/#5feeec307f31\"'\u003e\"Five Ways COVID-19 May Impact The Future Of Infrastructure And Transportation\" by Rudy Salo\u003cbr\u003e https:\/\/www.forbes.com\/sites\/rudysalo\/2020\/03\/31\/five-ways-covid-19-may-impact-the-future-of-infrastructure-and-transportation\/#5feeec307f31\u003c\/a\u003e\u003c\/div\u003e (Forbes) \u003cdiv\u003e\"\u003ci\u003eGoing Viral \u003c\/i\u003edeserves attention as the first major booklength study of the outbreak narrative, a cultural form that has been afforded a surprisingly limited amount of scholarly study given its extremely prolific nature. Cinema has been imagining how infectious disease might wipe out the human race since at least the mid-1960s, so this is clearly a cultural form that is deserving of academic attention.\"\u003c\/div\u003e (Foundation) \u003cdiv\u003e\u003ca href='\"https:\/\/esweku.org\/track\/2411461\/chris-begley-w-dahlia-schweitzer\"'\u003e\"Eastern Standard Radio - Chris Begley interview with Dahlia Schweitzer \u003cbr\u003e https:\/\/esweku.org\/track\/2411461\/chris-begley-w-dahlia-schweitzer\u003c\/a\u003e\u003c\/div\u003e (Eastern Standard Radio) \u003cdiv\u003e\"Her book is a well-placed contribution for theorizing about the enormous contemporary popularity of films about pandemics and zombies, and her analyses are generally convincing....There are many pertinent insights here [and] this is a book that had to be written, and all things considered Schweitzer did an admirable job.\"\u003c\/div\u003e (Health: An Interdisciplinary Journal for the Social Study of Health, Illness and Medicine) \u003cdiv\u003e\u003ca href='\"https:\/\/bloody-disgusting.com\/video-games\/3631432\/dealing-global-pandemic-can-change-outbreak-narratives-future-zombie-media\/\"'\u003e\"How Dealing With a Global Pandemic Can Change Outbreak Narratives in Future Zombie Media,\" by George Yang\u003cbr\u003e https:\/\/bloody-disgusting.com\/video-games\/3631432\/dealing-global-pandemic-can-change-outbreak-narratives-future-zombie-media\/\u003c\/a\u003e\u003c\/div\u003e (Bloody-Disgusting.com) \u003cdiv\u003e\u003ca href='\"https:\/\/www.spreaker.com\/user\/cstachiw\/dahlia-schweitzer\"'\u003e\"Campfire Stories with Dahlia Schweitzer: Black Dahlia, Haunted Houses, and True Crime\"\u003c\/a\u003e\u003c\/div\u003e (Scary Stories We Tell podcast) \u003cdiv\u003e\u003ca href='\"https:\/\/vaxxers.net\/2020\/12\/05\/contagion-reinfection-in-the-year-2020\/\"'\u003e\"Contagion” - Reinfection in the Year 2020,\" by L.A. Alfonso\u003c\/a\u003e\u003c\/div\u003e (Vaxxers)\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e\u003cdiv\u003eOutbreak narratives have proliferated for the past quarter century, and now they have reached epidemic proportions. From \u003ci\u003e28 Days Later\u003c\/i\u003e to \u003ci\u003e24\u003c\/i\u003e to \u003ci\u003eThe Walking Dead\u003c\/i\u003e, movies, TV shows, and books are filled with zombie viruses, bioengineered plagues, and disease-ravaged bands of survivors. Even news reports indulge in thrilling scenarios about potential global pandemics like SARS and Ebola. Why have outbreak narratives infected our public discourse, and how have they affected the way Americans view the world?\u003cbr\u003e\u003cbr\u003e In \u003ci\u003eGoing Viral\u003c\/i\u003e, Dahlia Schweitzer probes outbreak narratives in film, television, and a variety of other media, putting them in conversation with rhetoric from government authorities and news organizations that have capitalized on public fears about our changing world. She identifies three distinct types of outbreak narrative, each corresponding to a specific contemporary anxiety: globalization, terrorism, and the end of civilization. Schweitzer considers how these fears, stoked by both fictional outbreak narratives and official sources, have influenced the ways Americans relate to their neighbors, perceive foreigners, and regard social institutions. \u003cbr\u003e\u003cbr\u003e Looking at everything from\u003ci\u003e I Am Legend \u003c\/i\u003eto \u003ci\u003eThe X Files\u003c\/i\u003e to \u003ci\u003eWorld War Z\u003c\/i\u003e, this book examines how outbreak narratives both excite and horrify us, conjuring our nightmares while letting us indulge in fantasies about fighting infected Others. \u003ci\u003eGoing Viral\u003c\/i\u003e thus raises provocative questions about the cost of public paranoia and the power brokers who profit from it.  \u003cbr\u003e\u003cbr\u003e Supplemental Study Materials for \"Going Viral\": \u003ca href='\"https:\/\/www.rutgersuniversitypress.org\/going-viral-dahlia-schweitzer\"'\u003ehttps:\/\/www.rutgersuniversitypress.org\/going-viral-dahlia-schweitzer\u003c\/a\u003e\u003cbr\u003e Dahlia Schweitzer- Going Viral: \u003ca href='\"https:\/\/www.youtube.com\/watch?v=5xF0V7WL9ow\"'\u003ehttps:\/\/www.youtube.com\/watch?v=5xF0V7WL9ow\u003c\/a\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e\u003cdiv\u003eContents\u003cbr\u003e Preface\u003cbr\u003e Introduction\u003cbr\u003e 1 The Outbreak Narrative\u003cbr\u003e 2 The Globalization Outbreak\u003cbr\u003e 3 The Terrorism Outbreak\u003cbr\u003e 4 The Post-Apocalypse\u003cbr\u003e Outbreak\u003cbr\u003e Conclusion\u003cbr\u003e Acknowledgments\u003cbr\u003e Notes\u003cbr\u003e Index\u003c\/div\u003e\u003c\/div\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"Rutgers University Press","offers":[{"title":"Brand New","offer_id":52563724239128,"sku":"9780813593159","price":123.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/going-viral-zombies-viruses-and-the-end-of-the-world-hardback-9780813593159","provider":"Freshly Printed Books","version":"1.0","type":"link"}