{"product_id":"getting-naked-a-business-fable-about-shedding-the-three-fears-that-sabotage-client-loyalty-hardback-9780787976392","title":"Getting Naked; A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty (Hardback) 9780787976392","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eGetting Naked\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eA Business Fable About Shedding The Three Fears That Sabotage Client Loyalty\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003ePatrick M. Lencioni (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780787976392, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 19 February 2010\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e240 pages, Charts: 5 B\u0026amp;W, 0 Color\u003cbr\u003e21.3 x 15 x 3.6 cm, 0.363 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003eAuthor, speaker and management consultant Lencioni (\u003ci\u003eThe Three Signs of a Miserable Job\u003c\/i\u003e) preaches a business model that may seem antithetical to many, which he calls \"getting naked\": being unafraid to show vulnerability, admit ignorance, and ask the dumb questions when dealing with clients. Lencioni's central argument is that by focusing on sales, rather than communication, consultants miss the key part of their job-consulting-and therefore lose out on valuable long-term client relationships. Presented mostly as a parable about a management consultant trying to reconcile two firms in a merger, Lencioni's latest is entertaining as well as informative, with a message that sticks (heavy-handed though it may be). Straightforward and widely applicable, Lencioni's advice should prove useful not only for business consultants, but anyone trying to build long-term client relationships. \u003ci\u003e(Feb.)\u003c\/i\u003e (\u003ci\u003ePublishersWeekly.com\u003c\/i\u003e, February 22, 2010)\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cb\u003eAnother extraordinary business fable from the \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author Patrick Lencioni\u003c\/b\u003e  \u003cp\u003eWritten in the same dynamic style as his previous bestsellers including \u003ci\u003eThe Five Dysfunctions of a Team\u003c\/i\u003e, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eOffers a key resource for gaining competitive advantage in tough times\u003c\/li\u003e \u003cli\u003eShows why the quality of vulnerability is so important in business\u003c\/li\u003e \u003cli\u003eIncludes ideas for inspiring customer and client loyalty\u003c\/li\u003e \u003cli\u003eWritten by the highly successful consultant and business writer Patrick Lencioni\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThis new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eIntroduction \u003c\/b\u003e\u003cb\u003evii\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eThe Fable\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePart One: Theory 3\u003c\/p\u003e \u003cp\u003ePart Two: Practice 17\u003c\/p\u003e \u003cp\u003ePart Three: Research 69\u003c\/p\u003e \u003cp\u003ePart Four: Testimony 119\u003c\/p\u003e \u003cp\u003e\u003cb\u003eThe Model\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Origins of Getting Naked 195\u003c\/p\u003e \u003cp\u003eNaked Service Defined 197\u003c\/p\u003e \u003cp\u003eShedding the Three Fears 201\u003c\/p\u003e \u003cp\u003eBroader Applications of Nakedness 214\u003c\/p\u003e \u003cp\u003eAcknowledgments 215\u003c\/p\u003e \u003cp\u003eAbout the Author 219\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Jossey-Bass","offers":[{"title":"Brand New","offer_id":52453452513560,"sku":"9780787976392","price":15.56,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780787976392_108376.jpg?v=1785284641","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/getting-naked-a-business-fable-about-shedding-the-three-fears-that-sabotage-client-loyalty-hardback-9780787976392","provider":"Freshly Printed Books","version":"1.0","type":"link"}