{"product_id":"film-remakes-and-franchises-hardback-9780813590066","title":"Film Remakes and Franchises (Hardback) 9780813590066","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eFilm Remakes and Franchises\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eDaniel Herbert (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780813590066\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 5 February 2018\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e176 pages\u003cbr\u003e17.8 x 11.4 x 1.5 cm, 0.213 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e\"\u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e sparks conversations about one of the most important cultural forms of our time-the remake. It is utterly compelling and a pleasure to read.\"\u003c\/div\u003e - Chuck Tryon (author of On Demand Culture and Reinventing Cinema) \u003cdiv\u003e\"\u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e sparks conversations about one of the most important cultural forms of our time-the remake. It is utterly compelling and a pleasure to read.\"\u003c\/div\u003e - Chuck Tryon (author of On Demand Culture and Reinventing Cinema) \u003cdiv\u003e\"\u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e sparks conversations about one of the most important cultural forms of our time-the remake. It is utterly compelling and a pleasure to read.\"\u003c\/div\u003e - Chuck Tryon (author of On Demand Culture and Reinventing Cinema) \u003cdiv\u003e\"\u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e sparks conversations about one of the most important cultural forms of our time-the remake. It is utterly compelling and a pleasure to read.\"\u003c\/div\u003e - Chuck Tryon (author of On Demand Culture and Reinventing Cinema) \u003cdiv\u003e\"Refreshingly and excitingly, \u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e eschews the knee-jerk, obvious, and incorrect to cut new ground in making sense of the meanings, value, and importance of 'mere repetition.'\"\u003c\/div\u003e - Jonathan Gray (author of Show Sold Separately: Promos, Spoilers, and Other Media Paratexts) \u003cdiv\u003e\"Refreshingly and excitingly, \u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e eschews the knee-jerk, obvious, and incorrect to cut new ground in making sense of the meanings, value, and importance of 'mere repetition.'\"\u003c\/div\u003e - Jonathan Gray (author of Show Sold Separately: Promos, Spoilers, and Other Media Paratexts) \u003cdiv\u003e\"Refreshingly and excitingly, \u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e eschews the knee-jerk, obvious, and incorrect to cut new ground in making sense of the meanings, value, and importance of 'mere repetition.'\"\u003c\/div\u003e - Jonathan Gray (author of Show Sold Separately: Promos, Spoilers, and Other Media Paratexts) \u003cdiv\u003e\"Refreshingly and excitingly, \u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e eschews the knee-jerk, obvious, and incorrect to cut new ground in making sense of the meanings, value, and importance of 'mere repetition.'\"\u003c\/div\u003e - Jonathan Gray (author of Show Sold Separately: Promos, Spoilers, and Other Media Paratexts)\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003eContemporary media seems incredibly unoriginal, as Hollywood produces an endless flood of remakes, sequels, reboots, and franchises. We watch as the same stories, characters, and images appear again and again in different films, on new platforms, and as toys and other merchandise. Are these works simply crass commercial products, utterly devoid of creativity, or do they offer filmmakers a unique opportunity to reimagine iconic characters and modern myths?\u003cbr\u003e  \u003cbr\u003e\u003ci\u003eFilm Remakes and Franchises \u003c\/i\u003eexamines how remakes and sequels have been central to the film industry from its very inception, yet also considers how the recent trends toward reboots and transmedia franchises depart from those historical precedents. Film scholar Daniel Herbert not only analyzes the film industry’s increasing reliance on recycled product, but also asks why audiences are currently so drawn to such movies. In addition, he explores how contemporary filmmakers have used reboots and franchise movies to inject timely social commentary and diversity into established media properties. A lively and accessible overview that covers everything from \u003ci\u003eYou’ve Got Mail\u003c\/i\u003e to \u003ci\u003eThe Force Awakens\u003c\/i\u003e, \u003ci\u003eFilm Remakes and Franchises\u003c\/i\u003e raises important questions about the intersection of business and creativity in Hollywood today. \u003cbr\u003e  \u003c\/div\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cdiv\u003e Introduction: Industrial Intertextuality and The Force Awakens 1\u003cbr\u003e 1 Coming to Terms with Intertextuality 20\u003cbr\u003e 2 Understanding Film Remakes 49\u003cbr\u003e 3 The Expansive and Inclusive Logic of Franchises 82\u003cbr\u003e Conclusion: The Importance of Film Remakes and Franchises 118\u003cbr\u003e Acknowledgments 127\u003cbr\u003e Further Reading 131\u003cbr\u003e Works Cited 137\u003cbr\u003e Index 145 \u003c\/div\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"Rutgers University Press","offers":[{"title":"Brand New","offer_id":52563715817752,"sku":"9780813590066","price":58.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/film-remakes-and-franchises-hardback-9780813590066","provider":"Freshly Printed Books","version":"1.0","type":"link"}