{"product_id":"entrepreneur-magazine-bringing-your-product-to-market-hardback-9780471157731","title":"Entrepreneur Magazine; Bringing Your Product to Market (Hardback) 9780471157731","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eEntrepreneur Magazine\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eBringing Your Product to Market\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eDon Debelak (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780471157731, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 13 March 1997\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e376 pages\u003cbr\u003e27.9 x 21.8 x 2.2 cm, 0.703 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eSie meinen, Sie haben eine tolle Geschäftsidee? Dieses Buch zeigt Ihnen, wie Sie sie effizient, kostensparend - und erfolgreich! - vermarkten können, Geldgeber finden und Lizenzverfahren abwickeln. Anhand einer Checkliste können Sie verfolgen, wie weit Ihre Bemühungen gediehen sind und ob Ihr Produkt reif für den Markt ist.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eGETTING STARTED.\u003cbr\u003e \u003cbr\u003e Facing Realities: Hard Work Lies Ahead.\u003cbr\u003e \u003cbr\u003e Financing: Forget the Myths--Here's the Truth.\u003cbr\u003e \u003cbr\u003e Drop Your Paranoia: Talk about Your Product Idea!\u003cbr\u003e \u003cbr\u003e Professionalism: Know What You're Doing.\u003cbr\u003e \u003cbr\u003e Licensing: The Preliminary Work.\u003cbr\u003e \u003cbr\u003e THE GO\/NO-GO DECISIONS.\u003cbr\u003e \u003cbr\u003e Distribution: Nothing Is More Important.\u003cbr\u003e \u003cbr\u003e Product Appeal: Will Customers Buy?\u003cbr\u003e \u003cbr\u003e Manufacturing Costs: Can Your Product Make a Profit?\u003cbr\u003e \u003cbr\u003e Inside Help: Everyone Needs Key Contacts.\u003cbr\u003e \u003cbr\u003e Reworking Your Product: How to Adjust and Pass the Go\/No-GoDecisions.\u003cbr\u003e \u003cbr\u003e SELLING YOUR PRODUCT.\u003cbr\u003e \u003cbr\u003e The First Sales Period: Proving a Product Will Sell.\u003cbr\u003e \u003cbr\u003e Evaluating Initial Sales Results--Before You Spend BigMoney.\u003cbr\u003e \u003cbr\u003e Licensing: Now Is the Ideal Time.\u003cbr\u003e \u003cbr\u003e The Transitional Period: Growing Your Business.\u003cbr\u003e \u003cbr\u003e Checklists for a Smooth-Running Company.\u003cbr\u003e \u003cbr\u003e The Business Plan: Turning into an Operating Company.\u003cbr\u003e \u003cbr\u003e Financing the Growing Business.\u003cbr\u003e \u003cbr\u003e Conclusion: Exhilarating Times: You Too Can Be Successful.\u003cbr\u003e \u003cbr\u003e Appendix.\u003cbr\u003e \u003cbr\u003e Glossary.\u003cbr\u003e \u003cbr\u003e Helpful Sources.\u003cbr\u003e \u003cbr\u003e Index.\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52286244782360,"sku":"9780471157731","price":69.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9780471157731.jpg?v=1781547626","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/entrepreneur-magazine-bringing-your-product-to-market-hardback-9780471157731","provider":"Freshly Printed Books","version":"1.0","type":"link"}