{"product_id":"digital-ethnography-anthropology-narrative-and-new-media-hardback-9780292744332","title":"Digital Ethnography; Anthropology, Narrative, and New Media (Hardback) 9780292744332","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eDigital Ethnography\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eAnthropology, Narrative, and New Media\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eNatalie M. Underberg (Author), Elayne Zorn (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780292744332, University of Texas Press\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 15 April 2013\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e127 pages\u003cbr\u003e21.6 x 14 x 1.8 cm, 0.454 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eDigital ethnography can be understood as a method for representing real-life cultures through storytelling in digital media. Enabling audiences to go beyond absorbing facts, computer-based storytelling allows for immersion in the experience of another culture. A guide for anyone in the social sciences who seeks to enrich ethnographic techniques, \u003ci\u003eDigital Ethnography\u003c\/i\u003e offers a groundbreaking approach that utilizes interactive components to simulate cultural narratives.\u003c\/p\u003e\n\u003cp\u003eIntegrating insights from cultural anthropology, folklore, digital humanities, and digital heritage studies, this work brims with case studies that provide in-depth discussions of applied projects. Web links to multimedia examples are included as well, including projects, design documents, and other relevant materials related to the planning and execution of digital ethnography projects. In addition, new media tools such as database development and XML coding are explored and explained, bridging the literature on cyber-ethnography with inspiring examples such as blending cultural heritage with computer games.\u003c\/p\u003e\n\u003cp\u003eOne of the few books in its field to address the digital divide among researchers, \u003ci\u003eDigital Ethnography\u003c\/i\u003e guides readers through the extraordinary potential for enrichment offered by technological resources, far from restricting research to quantitative methods usually associated with technology. The authors powerfully remind us that the study of culture is as much about affective traits of feeling and sensing as it is about cognition-an approach facilitated (not hindered) by the digital age.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cul\u003e\n\u003cli\u003eAcknowledgments\u003c\/li\u003e\n\u003cli\u003eIntroduction\u003c\/li\u003e\n\u003cli\u003eChapter 1. Rethinking Culture through Multimedia Ethnography\u003c\/li\u003e\n\u003cli\u003eChapter 2. Florida and Peru: Experiments in Ethnographic Representation\u003c\/li\u003e\n\u003cli\u003eChapter 3. Digital Tools for Anthropological Analysis\u003c\/li\u003e\n\u003cli\u003eChapter 4. Using the Extensible Markup Language in Cultural Analysis and Presentation\u003c\/li\u003e\n\u003cli\u003eNatalie Underberg and Rudy McDaniel\u003c\/li\u003e\n\u003cli\u003eChapter 5. Using Features of Digital Environments to Enable Cultural Learning\u003c\/li\u003e\n\u003cli\u003eChapter 6. Cultural Heritage Video Game Design\u003c\/li\u003e\n\u003cli\u003eConclusion. Narratives and Critical Anthropology: Roles for New Media\u003c\/li\u003e\n\u003cli\u003eAppendix: Guide to Web-Based Materials\u003c\/li\u003e\n\u003cli\u003eGlossary\u003c\/li\u003e\n\u003cli\u003eReferences Cited\u003c\/li\u003e\n\u003cli\u003eIndex\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"University of Texas Press","offers":[{"title":"Brand New","offer_id":52530866356504,"sku":"9780292744332","price":30.69,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/digital-ethnography-anthropology-narrative-and-new-media-hardback-9780292744332","provider":"Freshly Printed Books","version":"1.0","type":"link"}