{"product_id":"consuming-pleasures-intellectuals-and-popular-culture-in-the-postwar-world-hardback-9780812243956","title":"Consuming Pleasures; Intellectuals and Popular Culture in the Postwar World (Hardback) 9780812243956","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eConsuming Pleasures\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eIntellectuals and Popular Culture in the Postwar World\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eDaniel Horowitz (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780812243956\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eHardback, published 2 April 2012\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e504 pages, 15 illus.\u003cbr\u003e23.5 x 15.5 x 3.8 cm, 0.978 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cem\u003e\u003cfont size=\"3\"\u003e\"\u003ci\u003eConsuming Pleasures\u003c\/i\u003e offers a brilliant survey of major transatlantic thinkers. Horowitz is an accomplished historian who has mastered, in stunning depth and breadth, the literature on each of his principal subjects. Lucid, elegant, and engaging.\" (Howard Brick, author of \u003ci\u003eTranscending Capitalism: Visions of a New Society in Modern American Thought\u003c\/i\u003e)\u003c\/font\u003e\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eHow is it that American intellectuals, who had for 150 years worried about the deleterious effects of affluence, more recently began to emphasize pleasure, playfulness, and symbolic exchange as the essence of a vibrant consumer culture? The New York intellectuals of the 1930s rejected any serious or analytical discussion, let alone appreciation, of popular culture, which they viewed as morally questionable. Beginning in the 1950s, however, new perspectives emerged outside and within the United States that challenged this dominant thinking. \u003ci\u003eConsuming Pleasures\u003c\/i\u003e reveals how a group of writers shifted attention from condemnation to critical appreciation, critiqued cultural hierarchies and moralistic approaches, and explored the symbolic processes by which individuals and groups communicate.\u003cbr\u003e Historian Daniel Horowitz traces the emergence of these new perspectives through a series of intellectual biographies. With writers and readers from the United States at the center, the story begins in Western Europe in the early 1950s and ends in the early 1970s, when American intellectuals increasingly appreciated the rich inventiveness of popular culture. Drawing on sources both familiar and newly discovered, this transnational intellectual history plays familiar works off each other in fresh ways. Among those whose work is featured are JÜrgen Habermas, Roland Barthes, Umberto Eco, Walter Benjamin, C. L. R. James, David Riesman and Marshall McLuhan, Richard Hoggart, members of London's Independent Group, Stuart Hall, Paddy Whannel, Tom Wolfe, Herbert Gans, Susan Sontag, Reyner Banham, and Robert Venturi and Denise Scott Brown.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003ePreface\u003cbr\u003e Introduction: Understanding Consumer Culture in the Post-World War II World\u003cbr\u003e Chapter 1. For and Against the American Grain\u003cbr\u003e Chapter 2. Lost in Translation\u003cbr\u003e Chapter 3. Crossing Borders\u003cbr\u003e Chapter 4. Reluctant Fascination\u003cbr\u003e Chapter 5. Literary Ethnography of Working-Class Life\u003cbr\u003e Interlude\u003cbr\u003e Chapter 6. Pop Art from Britain to America\u003cbr\u003e Chapter 7. From Workers and Literature to Youth and Popular Culture\u003cbr\u003e Chapter 8. Class and Consumption\u003cbr\u003e Chapter 9. Sexuality and a New Sensibility\u003cbr\u003e Chapter 10. Learning from Consumer Culture\u003cbr\u003e Conclusion: The World of Pleasure and Symbolic Exchange\u003cbr\u003e List of Abbreviations\u003cbr\u003e Notes\u003cbr\u003e Index\u003cbr\u003e Acknowledgments\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"University of Pennsylvania Press","offers":[{"title":"Brand New","offer_id":52555711316248,"sku":"9780812243956","price":45.49,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/consuming-pleasures-intellectuals-and-popular-culture-in-the-postwar-world-hardback-9780812243956","provider":"Freshly Printed Books","version":"1.0","type":"link"}