{"product_id":"cambridge-international-as-a-level-business-exam-preparation-and-practice-with-digital-access-2-years-multiple-component-retail-product-9781009388573","title":"Cambridge International AS \u0026 A Level Business Exam Preparation and Practice with Digital Access (2 Years) (Multiple-component retail product) 9781009388573","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eCambridge International AS \u0026amp; A Level Business Exam Preparation and Practice with Digital Access (2 Years)\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eThis series supports teachers and students of Cambridge International AS \u0026amp; A Level Business (9609) for examination from 2023.\u003c\/em\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eKelly Chalk (Author), Mark Johnson (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781009388573, Cambridge University Press \u0026amp; Assessment\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eMultiple-component retail product, published 19 September 2024\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e840 pages\u003cbr\u003e27.6 x 21.9 x 1.3 cm, 0.85 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eDesigned to increase confidence, help you recognise different question types, understand connections between concepts, reflect on progress and manage test anxiety. Questions and activities improve your ability to recall knowledge and answer effectively. Includes digital access and over 400 auto-marked questions and past-paper question practice. This text has not been through the endorsement process for the Cambridge Pathway. Any references or materials related to answers, grades, papers or examinations are based on the opinion of the author(s). The Cambridge International Education syllabus or curriculum framework associated assessment guidance material and specimen papers should always be referred to for definitive guidance.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eContents\u003cbr\u003e How to use this book\u003cbr\u003e How to use this series\u003cbr\u003e Exam skills framework\u003cbr\u003e Introduction\u003cbr\u003e Unit 1 Business and its environment\u003cbr\u003e  1. Enterprise (AS level)\u003cbr\u003e 2. Business structure (AS level)\u003cbr\u003e 3. Size of business (AS level)\u003cbr\u003e 4. Business objectives (AS level)\u003cbr\u003e 5. Stakeholders in a business (AS level)\u003cbr\u003e 6. External influences on business activity (A level)\u003cbr\u003e 7. External economic influences on business activity (A level)\u003cbr\u003e 8. Business strategy (A level)\u003cbr\u003e 9. Corporate planning and implementation (A level)\u003cbr\u003e Unit 2 Human resource management\u003cbr\u003e 10. Human resource management (AS level)\u003cbr\u003e 11. Motivation (AS level)\u003cbr\u003e 12. Management (AS level)\u003cbr\u003e 13. Organisational structure (A level)\u003cbr\u003e 14. Business communication (A level)\u003cbr\u003e 15. Leadership (A level)\u003cbr\u003e 16. Human resource management strategy (A level)\u003cbr\u003e Unit 3 Marketing\u003cbr\u003e 17. The nature of marketing (AS level)\u003cbr\u003e 18. Market research (AS level)\u003cbr\u003e 19. The marketing mix – product and price (AS level)\u003cbr\u003e 20. The marketing mix – promotion and place (AS level)\u003cbr\u003e  21. Marketing analysis (A level)\u003cbr\u003e 22. Marketing strategy (A level)\u003cbr\u003e Unit 4 Operations management\u003cbr\u003e 23. The nature of operations (AS level)\u003cbr\u003e 24. Inventory management (AS level)\u003cbr\u003e 25. Capacity utilisation and outsourcing (AS level)\u003cbr\u003e 26. Location and scale (A level)\u003cbr\u003e 27. Quality management (A level)\u003cbr\u003e 28. Operations strategy (A level)\u003cbr\u003e Unit 5 Finance and accounting\u003cbr\u003e 29. Business finance (AS level)\u003cbr\u003e 30. Forecasting and managing cash flows (AS level)\u003cbr\u003e 31. Costs (AS level)\u003cbr\u003e 32. Budgets (AS level)\u003cbr\u003e 33. Financial statements (A level)\u003cbr\u003e 34. Analysis of published accounts (A level)\u003cbr\u003e 35. Investment appraisal (A level)\u003cbr\u003e 36. Finance and accounting strategy (A level).\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Educational material [\u003ca title=\"See our other books on Educational material\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Educational%20material%20%5BYQ%5D%22\"\u003eYQ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Cambridge University Press and Assessment","offers":[{"title":"Brand New","offer_id":52507197243672,"sku":"9781009388573","price":25.76,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781009388573i.jpg?v=1786438991","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/cambridge-international-as-a-level-business-exam-preparation-and-practice-with-digital-access-2-years-multiple-component-retail-product-9781009388573","provider":"Freshly Printed Books","version":"1.0","type":"link"}