{"product_id":"business-essentials-paperback-softback-9781779562784","title":"Business Essentials (Paperback \/ softback) 9781779562784","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eBusiness Essentials\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eJohn Ericson A. Policarpio (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781779562784\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 30 June 2026\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e277 pages\u003cbr\u003e25.4 x 20.3 x 1.5 cm, 0.666 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003eThe goal of this book is to provide a foundational understanding of the core aspects of business. It covers a wide range of topics including management, marketing, finance, operations, and ethics. The book is designed to introduce students to the fundamental principles and practices of business, preparing them for more advanced studies. Through case studies and real-world examples, the book demonstrates how businesses operate in today's global environment. It is ideal for introductory business courses at the undergraduate level.\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"Toronto Academic Press","offers":[{"title":"Brand New","offer_id":52637490741528,"sku":"9781779562784","price":77.67,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/business-essentials-paperback-softback-9781779562784","provider":"Freshly Printed Books","version":"1.0","type":"link"}