{"product_id":"brown-tide-rising-metaphors-of-latinos-in-contemporary-american-public-discourse-paperback-softback-9780292777675","title":"Brown Tide Rising; Metaphors of Latinos in Contemporary American Public Discourse (Paperback \/ softback) 9780292777675","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eBrown Tide Rising\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003eMetaphors of Latinos in Contemporary American Public Discourse\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eOtto Santa Ana (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9780292777675\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 1 July 2002\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e424 pages\u003cbr\u003e22.9 x 15.2 x 3 cm, 0.594 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003e2002 – Best Book on Ethnic and Racial Political Ideology and\/or Political Theory – Organized Section on Race, Ethnicity, and Politics of the American Political Science Association\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"...awash under a brown tide...the relentless flow of immigrants..like waves on a beach, these human flows are remaking the face of America....\" Since 1993, metaphorical language such as this has permeated mainstream media reporting on the United States' growing Latino population. In this groundbreaking book, Otto Santa Ana argues that far from being mere figures of speech, such metaphors produce and sustain negative public perceptions of the Latino community and its place in American society, precluding the view that Latinos are vested with the same rights and privileges as other citizens.\u003c\/p\u003e\n\u003cp\u003eApplying the insights of cognitive metaphor theory to an extensive natural language data set drawn from hundreds of articles in the \u003ci\u003eLos Angeles Times\u003c\/i\u003e and other media, Santa Ana reveals how metaphorical language portrays Latinos as invaders, outsiders, burdens, parasites, diseases, animals, and weeds. He convincingly demonstrates that three anti-Latino referenda passed in California because of such imagery, particularly the infamous anti-immigrant measure, Proposition 187. Santa Ana illustrates how Proposition 209 organizers broadcast compelling new metaphors about racism to persuade an electorate that had previously supported affirmative action to ban it. He also shows how Proposition 227 supporters used antiquated metaphors for learning, school, and language to blame Latino children's speech-rather than gross structural inequity-for their schools' failure to educate them. Santa Ana concludes by calling for the creation of insurgent metaphors to contest oppressive U.S. public discourse about minority communities.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cul\u003e\n\u003cli\u003e Foreword by Joe R. Feagin \u003c\/li\u003e\n\u003cli\u003e Preface \u003c\/li\u003e\n\u003cli\u003e Acknowledgments \u003c\/li\u003e\n\u003cli\u003e Chapter One: Why Study the Public Discourse Metaphors Depicting Latinos? \u003c\/li\u003e\n\u003cli\u003e Part I: Theory and Method \u003cul\u003e\u003cli\u003e Chapter Two: How Metaphor Shapes Public Opinion \u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e Part II: Analyses \u003cul\u003e\n\u003cli\u003e Chapter Three: Proposition 187: Misrepresenting Immigrants and Immigration \u003c\/li\u003e\n\u003cli\u003e Chapter Four: Proposition 209: Competing Metaphors to Construct \u003ci\u003eRacism\u003c\/i\u003e and \u003ci\u003eAffirmative Action\u003c\/i\u003e\n\u003c\/li\u003e\n\u003cli\u003e Chapter Five: Student as Means, Not End: Contemporary American Discourse on Education \u003c\/li\u003e\n\u003cli\u003e Chapter Six: American Discourse on \u003ci\u003eNation\u003c\/i\u003e and \u003ci\u003eLanguage\u003c\/i\u003e: The \"\u003cbr\u003eEnglish for the Children\"\u003cbr\u003e Referendum \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e Part III: Conclusions \u003cul\u003e\n\u003cli\u003e Chapter Seven: \u003ci\u003eDisease or Intruder:\u003c\/i\u003e Metaphors Constructing the Place of Latinos in the United States \u003c\/li\u003e\n\u003cli\u003e Chapter Eight: Insurgent Metaphors: Contesting the Conventional Representations of Latinos \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e Appendix: Tallies of Political Metaphors \u003c\/li\u003e\n\u003cli\u003e Notes \u003c\/li\u003e\n\u003cli\u003e References \u003c\/li\u003e\n\u003cli\u003e Index \u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003c\/font\u003e","brand":"University of Texas Press","offers":[{"title":"Brand New","offer_id":52530887393560,"sku":"9780292777675","price":28.26,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/freshlyprintedbooks.co.uk\/products\/brown-tide-rising-metaphors-of-latinos-in-contemporary-american-public-discourse-paperback-softback-9780292777675","provider":"Freshly Printed Books","version":"1.0","type":"link"}