{"product_id":"ai-chatbots-for-dummies-paperback-softback-9781394378555","title":"AI ChatBots For Dummies (Paperback \/ softback) 9781394378555","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eAI ChatBots For Dummies\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eKelly Noble Mirabella (Author), Eric Butow (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781394378555, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 26 January 2026\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e320 pages\u003cbr\u003e23.1 x 18.8 x 2 cm, 0.431 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eA handbook for professionals implementing or upgrading chatbots\u003c\/b\u003e \u003c\/p\u003e\n\u003cp\u003eIn \u003ci\u003eAI Chatbots For Dummies,\u003c\/i\u003e chatbot expert Kelly Mirabella and veteran tech educator Eric Butow deliver a from-scratch guide to deploying AI-powered chatbots that keep your business' customers happy. The book offers step-by-step instructions to building your bot and putting it into use — even if you don't know how to code. You'll learn how to reduce your workload, improve your company's efficiency, increase customer satisfaction, and accomplish a ton of other useful business goals, like creating automated marketing campaigns and new sales strategies. \u003c\/p\u003e\n\u003cp\u003eThe authors walk you through exactly how you can use chatbots in a variety of use cases, from generating leads and sales to gathering audience and customer data and growing an audience. You'll also learn how to: \u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eAutomate customer service and support, ensuring your customers remain loyal and satisfied\u003c\/li\u003e \u003cli\u003eMeasure the success of your chatbots and expand their capabilities over time\u003c\/li\u003e \u003cli\u003eConnect your chatbots to other systems and tools, including email, CRMs, calendars, and more\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eAI Chatbots For Dummies\u003c\/i\u003e is the perfect how-to guide for business owners, entrepreneurs, and other business leaders interested in using chatbots to upgrade their company's abilities, improve its efficiency, and grow its bottom line.\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1: Getting to Know Chatbots and AI 5\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Understanding the Chatbot Revolution 7\u003c\/p\u003e \u003cp\u003eChapter 2: Breaking Down the Tech Without the Geek-Speak 17\u003c\/p\u003e \u003cp\u003eChapter 3: Exploring What Chatbots Can Actually Do 27\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2: Choosing and Using the Right Chatbot Tools 45\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 4: Comparing Chatbot Platforms 47\u003c\/p\u003e \u003cp\u003eChapter 5: Planning Your First Chatbot 67\u003c\/p\u003e \u003cp\u003eChapter 6: Building a Bot from Scratch (Without Needing to Code) 85\u003c\/p\u003e \u003cp\u003eChapter 7: Connecting Chatbots to the Tools You Already Use 109\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 3: Chatbots in Action 133\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 8: Automating Customer Service and Support 135\u003c\/p\u003e \u003cp\u003eChapter 9: Using Chatbots for Lead Generation and Sales 151\u003c\/p\u003e \u003cp\u003eChapter 10: Creating AI-Powered Marketing Campaigns 169\u003c\/p\u003e \u003cp\u003eChapter 11: Using Chatbots to Create and Distribute Content 181\u003c\/p\u003e \u003cp\u003eChapter 12: Understanding and Growing Your Audience 199\u003c\/p\u003e \u003cp\u003eChapter 13: Measuring Success and Optimizing Your Chatbots 209\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 4: Moving Forward with Confidence 221\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 14: Staying Ahead of Chatbot Trends 223\u003c\/p\u003e \u003cp\u003eChapter 15: Ethics, Privacy, and Platform Rules You Must Know 235\u003c\/p\u003e \u003cp\u003eChapter 16: Creating a Long-Term Chatbot Strategy 255\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 5: The Part of Tens 267\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 17: Ten Common Chatbot Mistakes (and How to Avoid Them) 269\u003c\/p\u003e \u003cp\u003eChapter 18: Ten Tools to Supercharge Your Chatbot Strategy 275\u003c\/p\u003e \u003cp\u003eIndex 289\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Computer science [\u003ca title=\"See our other books on Computer science\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Computer%20science%20%5BUY%5D%22\"\u003eUY\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"For Dummies","offers":[{"title":"Brand New","offer_id":52462930428184,"sku":"9781394378555","price":16.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781394378555.jpg?v=1785542720","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/ai-chatbots-for-dummies-paperback-softback-9781394378555","provider":"Freshly Printed Books","version":"1.0","type":"link"}