{"product_id":"a-graphic-design-students-guide-to-freelance-practice-makes-perfect-paperback-softback-9781118341964","title":"A Graphic Design Student's Guide to Freelance; Practice Makes Perfect (Paperback \/ softback) 9781118341964","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003eA Graphic Design Student's Guide to Freelance\u003c\/font\u003e\u003cbr\u003e\r\n\u003cfont size=\"5\"\u003ePractice Makes Perfect\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\u003cp\u003e\u003cfont size=\"4\"\u003eBen Hannam (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781118341964, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 6 November 2012\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e240 pages\u003cbr\u003e23.2 x 19.2 x 1.3 cm, 0.558 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003e\u003cb\u003eA complete guide to freelance graphic design—created specifically for design students\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhy wait until you graduate? Freelancing is a great way to jumpstart your career in graphic design. It lets you apply what you've been learning in school, close the gaps in your education with real-world experience, enhance your portfolio—and make a little money at the same time.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eA Graphic Design Student's Guide to Freelance: Practice Makes Perfect\u003c\/i\u003e covers everything you need to know to begin successfully freelancing as a designer, including how to set up your business, deal with legal and financial issues, find clients, and work with them effectively.\u003c\/p\u003e \u003cp\u003eThis full-color guide is divided into sections that correspond to your particular skill level as a student—beginner, intermediate, or advanced. These sections give you specific tasks and goals to help your freelance design work go smoothly as you progress from your very first professional job to gain experience with a range of projects and clients and prepare to move into a full-time graphic design career once you complete your studies.\u003c\/p\u003e \u003cp\u003eComplete with sample forms available online (invoices, a proof approval form, job jacket, and more) and 175 color images, including samples of paid work created by students, \u003ci\u003eA Graphic Design Student's Guide to Freelance: Practice Makes Perfect\u003c\/i\u003e will help you navigate the world of freelance design with confidence.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eInside this book, you will learn to:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eWrite a business plan\u003c\/li\u003e \u003cli\u003ePurchase key equipment\u003c\/li\u003e \u003cli\u003eSet rates and draw up contracts\u003c\/li\u003e \u003cli\u003eFind and manage clients\u003c\/li\u003e \u003cli\u003eCreate and show concepts\u003c\/li\u003e \u003cli\u003eMarket your company\u003c\/li\u003e \u003cli\u003eExpand your business\u003c\/li\u003e \u003cli\u003eDevelop your portfolio\u003c\/li\u003e \u003cli\u003eAnd more\u003c\/li\u003e \u003c\/ul\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eAccessing Digital Files Online vii\u003c\/p\u003e \u003cp\u003ePreface ix\u003c\/p\u003e \u003cp\u003eAcknowledgments xiii\u003c\/p\u003e \u003cp\u003e\u003cb\u003eGENERAL INFORMATION\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1. INTRODUCTION 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFilling in the Gaps in Your Education 2\u003c\/p\u003e \u003cp\u003eWhat Is Freelance? 4\u003c\/p\u003e \u003cp\u003eDon’t Wait until You Graduate 4\u003c\/p\u003e \u003cp\u003eAbout This Book 6\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2. WHY SHOULD YOU FREELANCE? 9\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBalancing Creativity and Commerce 9\u003c\/p\u003e \u003cp\u003eEscaping the Project Mode Mentality 10\u003c\/p\u003e \u003cp\u003eWorking for Money 18\u003c\/p\u003e \u003cp\u003eWorking for Trade. 23\u003c\/p\u003e \u003cp\u003eEnhancing Your Portfolio 24\u003c\/p\u003e \u003cp\u003eLearning to Fail 25\u003c\/p\u003e \u003cp\u003eExperience the Thrill of Owning a Business 27\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3. PLANNING YOUR BUSINESS 29\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWriting a Business Plan 30\u003c\/p\u003e \u003cp\u003ePerforming a SWOT Analysis 31\u003c\/p\u003e \u003cp\u003eIdentifying External Factors 39\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4. I HAVE A BUSINESS PLAN. NOW WHAT? 43\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChoosing a Business Name 43\u003c\/p\u003e \u003cp\u003eTalk to a CPA and Fill Out Your LLC Paperwork 49\u003c\/p\u003e \u003cp\u003eApply for an Employer Identifi cation Number 50\u003c\/p\u003e \u003cp\u003eOpening a Business Checking Account 52\u003c\/p\u003e \u003cp\u003eGetting a Business License 53\u003c\/p\u003e \u003cp\u003e\u003cb\u003eBEGINNER LEVEL\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5. THERE’S A FIRST TIME FOR EVERYTHING 55\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGoals for Beginning Freelancers 55\u003c\/p\u003e \u003cp\u003eEquipment to Purchase 56\u003c\/p\u003e \u003cp\u003eHow Do You Find Your First Client? 60\u003c\/p\u003e \u003cp\u003eWhat Type of Work Should You Do? 61\u003c\/p\u003e \u003cp\u003eWriting a Contract 68\u003c\/p\u003e \u003cp\u003eUnderstanding What’s in Your Contract 70\u003c\/p\u003e \u003cp\u003eMeeting Your Client 76\u003c\/p\u003e \u003cp\u003eCreating Sketches and Concepts 78\u003c\/p\u003e \u003cp\u003eShowing Your Client Your Concepts 82\u003c\/p\u003e \u003cp\u003eDelivering Your Proof 83\u003c\/p\u003e \u003cp\u003eDelivering the Final Product 86\u003c\/p\u003e \u003cp\u003eSending an Invoice 88\u003c\/p\u003e \u003cp\u003eLather, Rinse, Repeat 88\u003c\/p\u003e \u003cp\u003e\u003cb\u003eINTERMEDIATE LEVEL\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6. GAINING MOMENTUM 91\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGoals for Intermediate Level Freelancers 91\u003c\/p\u003e \u003cp\u003eEquipment to Purchase 92\u003c\/p\u003e \u003cp\u003eHow Do You Find Clients? 96\u003c\/p\u003e \u003cp\u003eWhat Type of Work Should You Do? 109\u003c\/p\u003e \u003cp\u003eEstablishing an Internal Work-Flow System 116\u003c\/p\u003e \u003cp\u003eCreating a Master Client List 116\u003c\/p\u003e \u003cp\u003eCreating a Master Job Tracking List 117\u003c\/p\u003e \u003cp\u003eTracking Your Jobs 118\u003c\/p\u003e \u003cp\u003eArchiving Your Work 120\u003c\/p\u003e \u003cp\u003eCreating a Business Card 123\u003c\/p\u003e \u003cp\u003eWorking with Vendors 127\u003c\/p\u003e \u003cp\u003eManaging Your Time 130\u003c\/p\u003e \u003cp\u003eDocumenting Your Process Work 131\u003c\/p\u003e \u003cp\u003eFinding an Internship 137\u003c\/p\u003e \u003cp\u003eEthical Considerations 138\u003c\/p\u003e \u003cp\u003e\u003cb\u003eADVANCED LEVEL\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7. STRETCHING YOUR WINGS 145\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGoals for Advanced Level Freelancers 145\u003c\/p\u003e \u003cp\u003eEquipment to Purchase 146\u003c\/p\u003e \u003cp\u003eTypes of Clients You Should Work With 151\u003c\/p\u003e \u003cp\u003eCreating a Web Presence for Your Company 156\u003c\/p\u003e \u003cp\u003ePlanning for What Comes After School 158\u003c\/p\u003e \u003cp\u003eChoosing the Right Portfolio for the Job 159\u003c\/p\u003e \u003cp\u003eChoosing the Right Portfolio Pieces 165\u003c\/p\u003e \u003cp\u003eCreating a Monthly Budget 171\u003c\/p\u003e \u003cp\u003eCreating a PDF Portfolio 173\u003c\/p\u003e \u003cp\u003eSubmitting a PDF Portfolio 174\u003c\/p\u003e \u003cp\u003eWhat to Say in Your Letter of Interest 175\u003c\/p\u003e \u003cp\u003e\u003cb\u003eLANDING A JOB\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8. MOVING FORWARD 181\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGetting a Job 181\u003c\/p\u003e \u003cp\u003eWriting a Resume 183\u003c\/p\u003e \u003cp\u003ePreparing for an Interview 191\u003c\/p\u003e \u003cp\u003eNegotiating an Offer 200\u003c\/p\u003e \u003cp\u003eTips from Professionals 202\u003c\/p\u003e \u003cp\u003e\u003cb\u003eEPILOGUE\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9. EPILOGUE 211\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLooking Back on Your Experience 211\u003c\/p\u003e \u003cp\u003eResources 215\u003c\/p\u003e \u003cp\u003eIndex 221\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Industrial \/ commercial art \u0026amp; design [\u003ca title=\"See our other books on Industrial \/ commercial art \u0026amp; design\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Industrial%20\/%20commercial%20art%20\u0026amp;%20design%20%5BAK%5D%22\"\u003eAK\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Wiley","offers":[{"title":"Brand New","offer_id":52516333322520,"sku":"9781118341964","price":42.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781118341964.jpg?v=1786682616","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/a-graphic-design-students-guide-to-freelance-practice-makes-perfect-paperback-softback-9781118341964","provider":"Freshly Printed Books","version":"1.0","type":"link"}