{"product_id":"138-ways-to-generate-new-first-time-gifts-paperback-softback-9781118691755","title":"138 Ways to Generate New, First-time Gifts (Paperback \/ softback) 9781118691755","description":"\u003cfont face=\"Georgia\"\u003e\r\n\u003cp\u003e\u003cfont size=\"6\"\u003e138 Ways to Generate New, First-time Gifts\u003c\/font\u003e\u003cbr\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e\n\u003cp\u003e\u003cfont size=\"4\"\u003eScott C. Stevenson (Edited by), . MGR (Author)\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e9781118691755, Wiley\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003ePaperback \/ softback, published 9 July 2013\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003e64 pages\u003cbr\u003e27.9 x 21.6 x 0.3 cm, 0.147 kg\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003cp align=\"justify\"\u003e\u003cstrong\u003e\u003cfont size=\"3\"\u003e\u003cp\u003eOriginally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with proven methods and techniques for increasing revenue from first-time gifters. It delivers step-by-step procedures for motivating nondonors to give and explains how to increase success through direct mail, calls, phonathons, events, online giving, and more.\u003c\/p\u003e \u003cp\u003e Important topics covered include:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eMotivating non-donors\u003c\/li\u003e \u003cli\u003eAttracting first-time corporate donors\u003c\/li\u003e \u003cli\u003eAnnual giving strategies: Restricted gifts\u003c\/li\u003e \u003cli\u003eEmployee giving\u003c\/li\u003e \u003cli\u003eSocial media outreach\u003c\/li\u003e \u003cli\u003eIn-kind gifts\u003c\/li\u003e \u003cli\u003eIncreasing return on direct mail appeals\u003c\/li\u003e \u003cli\u003eOnline giving\u003c\/li\u003e \u003cli\u003eProspect research\u003c\/li\u003e \u003cli\u003eMonthly and annual appeals\u003c\/li\u003e \u003cli\u003eExpanding your prospect database\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003ePlease note that some content featured in the original version of this title has been removed in this published version due to permissions issues.\u003c\/i\u003e\u003c\/p\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eFront Matter (Pages: 1-3) \u003cp\u003e138 Ways to Generate New, First-Time Gifts (Pages: 4-48)\u003c\/p\u003e\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cfont size=\"3\"\u003eSubject Areas: Business \u0026amp; management [\u003ca title=\"See our other books on Business \u0026amp; management\" href=\"https:\/\/freshlyprintedbooks.co.uk\/search?q=%22Business%20\u0026amp;%20management%20%5BKJ%5D%22\"\u003eKJ\u003c\/a\u003e]\u003c\/font\u003e\u003c\/p\u003e\r\n\r\n\r\n\u003c\/font\u003e","brand":"Jossey-Bass","offers":[{"title":"Brand New","offer_id":52421362319640,"sku":"9781118691755","price":50.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/2037\/5320\/files\/9781118691755.jpg?v=1784592322","url":"https:\/\/freshlyprintedbooks.co.uk\/products\/138-ways-to-generate-new-first-time-gifts-paperback-softback-9781118691755","provider":"Freshly Printed Books","version":"1.0","type":"link"}